Embrace life’s sweetness without the guilt

What did 13th century Buddhist monks know that can still enlighten us about healthy living centuries later?  As it turns out, a great deal.

They knew that a green, round, melon-looking fruit, discovered in the misty mountains of Southeast Asia, offered unique sweetness and health-giving powers. What they didn’t know is that this yummy fruit—which came to be known as monk fruit—got its intense sweetness from mogrosides, an outstanding source of antioxidants, which boosts the immune system. According to FoodInsight.org,  these unique antioxidants have been said to keep blood sugar levels stable and other benefits.

Today, perhaps many probably couldn’t pick out a monk fruit in the grocery aisle. So, it took the ingenuity of SweetLeaf® Sweetener, in keeping with its 38-year history of manufacturing products that are better for you, to introduce an all-new family of SweetLeaf Organic Monk Fruit sweeteners, with monk fruit as a delicious key ingredient.  With a non-glycemic response, zero calories/carbs, zero sugars, and great tasting, it is a perfect sugar alternative.

According to a study published by JAMA Internal Medicine, people who consume 10% or more of their calories from added dietary sugars have a 30% increased risk for cardiovascular disease-related deaths. That risk doubles for those who consume 25% or more of their daily calories from added dietary sugars.

It’s all well and good that monk fruit sweeteners can cut down on our unhealthy love affair with sugar, can play a role in weight loss and weight management, help those with diabetes with blood sugar control, and cardiovascular risk. But how to get sugar-lovers to buy into it? As any parent knows, telling their family that any product is “good for them” most likely will not fly, particularly with the kids.

As they say, the proof of the pudding is in the eating. No self-respecting sweet-lover wants to give up flavorful desserts like yummy apple pie, peanut butter chocolate bites, maple coconut fudge, or cilantro lime coconut rice—and they don’t have to.  SweetLeaf Organic Monk Fruit is the perfect sugar alternative, and tastes, bakes and cooks like sugar.

The liquids are designed to make taste buds swoon when added to coffee, tea, smoothies, and water with rich flavors, such as Caramel Macchiato or Almond Amaretto to Chocolate Peanut Butter or Crème Brulée, and playful flavors, like Orange Passionfruit, Strawberry Guava, and Old-Fashioned Lemonade. From powder to drops, clear to flavors, this family of SweetLeaf Organic Monk Fruit is sure to please your entire family!

“SweetLeaf Monk Fruit stands out on shelf and online because of its taste, USDA Organic status, NON-GMO Project verification, value pricing, and sophisticated, modern flavors,” says Brian Jensen Marketing and Brand Director of Wisdom Natural Brands. “With a clever package design intended to be informative, simple and fun, SweetLeaf Organic Monk Fruit appeals to Millennials, Gen X and Z, and Boomers who are interested in healthier foods with no sugars, zero calories/carbs.”

Small wonder that SweetLeaf Organic Monk Fruit was honored with the extremely competitive and prestigious 2020 Progressive Grocer Editor’s Pick Award for the entire plant-based line.  SweetLeaf Organic Monk Fruit is a natural and delicious sugar alternative in multiple formats for audiences of all ages. The formats include: Granular Bags; Packets; 1.7-oz Squeezable Organic Liquids; and 2-oz Organic Liquid Drops.

Purchasing SweetLeaf Sweetener and SweetLeaf Organic Monk Fruit Sweetener products couldn’t be easier. SweetLeaf’s website has a handy store finder, which lists retailers selling SweetLeaf. Additionally, SweetLeaf makes it easy to shop online from the company’s website, SweetLeaf.com. SweetLeaf is also available in many health food stores, natural grocery, supermarkets, and various online retailers. Shop.SweetLeaf.com

About WISDOM NATURAL BRANDS®, maker of SweetLeaf® Sweetener and SweetLeaf® Organic Monk Fruit Sweeteners

Wisdom Natural Brands®, based in Gilbert, Ariz., has been the leading stevia expert and industry pioneer with its plant based SweetLeaf® Sweetener brand for 38 years. SweetLeaf is the only stevia brand winning 37 awards for taste and innovation. SweetLeaf Organic Monk Fruit is available in granular, packets, squeezable, and liquid drops, totaling 18 products. SweetLeaf Sweeteners have zero calories, zero sugars, a non-glycemic response, and no artificial ingredients. SweetLeaf Stevia is sold in boxes containing 35 or 70 packets and shaker jars (organic or natural) for easy home use. SweetLeaf Liquid Stevia Sweet Drops® add flavor without calories, zero sugars, or artificial sweeteners to foods, beverages, and recipes. Organic Sweet Drops are available in three popular flavors: English Toffee, Vanilla Crème, and SteviaClear®. SweetLeaf Stevia Water Drops® add delicious flavor to still or sparkling water. New Better than Sugar!® powdered and granular, natural, and organic, is a sugar replacement measuring 1:1 like sugar—with zero calories, carbs and zero sugars. SweetLeaf Zero-Sugar Stevia Syrup, in three popular flavors, brings the incredible sweetness of stevia and monk fruit, with only 70 calories per serving. Wisdom introduced herbal blends made from Yerba Maté through its Wisdom of the Ancients® brand, one of the most respected herbal lines in the natural industry. Wisdom of the Ancients herbal blends are available in bags and loose leaves and come in a variety of beneficial flavors. And new zero-sugar, zero-calorie Yerba Maté Energy Shots, available in regular and orange flavors, provide energy with 200 nutrients and 100% naturally occurring caffeine. SweetLeaf Sweeteners and Wisdom of the Ancients’ products are available at: Shop.SweetLeaf.com, health food stores, natural groceries, supermarkets, and online retailers.