An Empowered Approach to Makeup – M.Y.O Cosmetic Case

Can we agree that whomever invented the traditional makeup bag clearly had not planned on women jetting around from meeting to event to a night at the bar to an impulsive weekend getaway?

Welcome to 2018; we are finally being liberated of the bulky, heavy, disorganized makeup bag of yesteryear.

The M.Y.O. Cosmetic Clutch™ signals a new era in on-the-go beauty, offering convenience, customization, and quality, all with a space-saving, eco-conscious twist.

M.Y.O. is the winner of the 2017 Cosmoprof North America Trendsetter Award. Say “hello” to a first-of-its-class cosmetic case designed to support modern women and their “go-everywhere/experience everything” lifestyles.

Now, we can easily and safely stow our favorite cosmetics—makeup and skincare—in a leak-proof, germ-proof, and oops-I-spilled-powder-all-over-the-inside-of-my-purse-proof cosmetic case that is similar in size and weight to your new iPhone.

Step 1

Makeup, Makeup Tools, & Skincare

Step 2

Pop in your Palette – Clutch Style!

Step 3

Beauty-on-the-go! Anywhere, Anytime.

M·Y·O Cosmetic Clutch™


M·Y·O Cosmetic Clutch allows you to conveniently customize your compact / empty palette with products you want inside the clutch that’s no bigger than a smart phone.

In addition to M·Y·O Cosmetic cases made of recyclable materials and made in Canada, M·Y·O Cosmetic Cases Inc. has partnered with the World Tree’s Carbon Offset Program.

About M·Y·O:

Makeup Your Own or M·Y·O [mi-yo] is an innovative, woman-led company introducing  liberated  beauty solutions for the modern world.

In today’s high-performance and personally demanding world, women don’t have the luxury of time to invest in lengthy beauty rituals. Between the overflowing “makeup drawer” and our bulky, disorganized makeup bags, our current beauty routines are slowing us down, rather than empowering us to be the unstoppable forces we are. It’s time for an update…

No bigger than a large cellphone, M·Y·O Cosmetic Clutch™ introduces a unique space-saving design that supports the “go-everywhere” attitude of today. This all-in-one magnetic makeup clutch offers a more reliable, streamlined, travel-friendly, and sustainably-minded cosmetic solution, allowing you to completely customize your on-the-go beauty selections like never before.

Designed with the flexibility to include both pan and regular makeup, makeup accessories, and skin care, each minute feature of the clutch has been thoughtfully tested and considered to ensure high-performance and protection.  Whether used for touch-ups between meetings, a trip to the gym, or a last-minute weekend getaway, M·Y·O Cosmetic Clutch was designed in full support of the do-it-all women of today.

See how it works!

Proudly designed and made in beautiful Vancouver, BC, CANADA.