Well-known for his hustle, Grammy-nominated Rick Ross has spent a decade+ at the top of the rap game. He’s also gained as much – if not more –  notoriety as one of the industry’s top style icons…with the best beard in the game. So, when it came to his next business project, creating a collection of grooming products with as much swag as Rozay was his only logical next step.

LAUNCHING IN LIMINTED QUANTITIES THIS MAY: The nine-piece RICH by RICK ROSS line, which will consist of a Luxury Beard Oil, Shampoo, Conditioner, Hair & Body Wash, Styling Gel, Shaving Cream, Aftershave Balm, Classic Pomade and Strong Styling Wax, will all retail for $12.99 to $15.99, so every guy can afford a taste of the #BossUp lifestyle. *National rollout will begin July 2018, including at select Sally Beauty Supply Stores and www.SallyBeauty.com

Every product in the RICH by Rick Ross collection is sulfate and paraben free and contains The Boss Experience, a triple-threat elixir composed of luxurious, yet powerful ingredients:

• Champagne Extract – Contains antiaging antioxidants and a small amount of proteins that help to remove impurities, repair and rejuvenate damaged hair and reduce hair loss.
• Caviar Extract – Fortify, moisturize and provide antiaging and UV-protectant benefits to hair and skin instead, thanks to an overload of amino acids, vitamins (D, A, E, B12), minerals (sodium, potassium, phosphorus, magnesium and calcium), omegas (3 and 6) and essential fatty acids.
• Hemp Seed Oil – This ultra-moisturizing and emollient oil helps to calm, soothe, plump and hydrate tired, dry skin & hair, while also balancing oil levels and providing antiaging benefits.

LUXURY BEARD OIL

1 fl oz Price$15.99

Most definitely the best beard oil money can buy. Gloss like a boss.

Instructions: Apply a couple of drops into damp or dry beard. Reapply a small amount to dry beard for extra gloss.

LUXURY SHAVING CREAM

5 fl oz Price$13.99

The Boss shaving cream takes your game to the next level. Expect the smoothest shave ever. Period. For all skin and hair types.

Instructions: Apply desired amount, lather, shave, rinse.

LUXURY AFTERSHAVE BALM

5 fl oz Price$13.99

Performance matters… and so does smooth skin. This aftershave gives you smooth, soft, rich skin.

Instructions: Apply small amount to a freshly shaven face and neck. Avoid eye area. Now go hustle hard.

LUXURY SHAMPOO

8.5 fl oz Price$12.99

The Boss of shampoos cleans, softens and moisturizes all hair types with the richest formula in the game.

Instructions: Massage through wet hair. Rinse. Feel blessed.

LUXURY CONDITIONER

8.5 fl oz Price$12.99

Get back what’s yours. This conditioner makes your hair #richforever.

Instructions: After shampooing, massage through wet hair. Rinse. Breathe.

LUXURY HAIR & BODY WASH

8.5 fl oz Price$12.99

Let everybody know your name. Be #1 with the 2-in-1 head to toe full body wash that will cleanse, condition, and nourish your hair, body and soul.

Instructions: Use as body wash and shampoo. Massage through wet hair. Rinse.

LUXURY CLASSIC POMADE

2.6 oz Price$13.99

The most touchable pomade from the boss of The Untouchable Empire. Frizz control and all that.

Instructions: Apply to damp or dry hair for medium hold and shine.

LUXURY STYLING GEL

5 fl oz Price$13.99

Every day you hustlin’, use this classic gel to hold you tight. Hold, shine, perfect for glossy-look styles or blow drying. For all hair types.

Instructions: Distribute evenly and style as desired. Medium to strong hold, natural shine.

LUXURY STRONG STYLING WAX

2.6 oz Price$13.99

Winners are strong. So is this matte wax. Create boss texture with strong, yet workable hold. For all hair types.

Instructions: Apply to damp or dry hair for matte texture and hold.

*Luxury Shaving Cream and Aftershave also include the addition of Kona Coffee – one of the best and strongest antioxidants that also helps improve skin’s appearance and hydrates.

Introducing RICH by Rick Ross Collection

I always get asked what I use to keep my beard so fly and real bosses help other bosses stay blessed so, I knew I needed to bring the people what they wanted! From the shower to styling, the RICH by Rick Ross collection has something for every guy out there, and at a price that won’t knock your hustle. I promise you, with RICH by Rick Ross, your style will be “untouchable”.
– Rick Ross   

I hope you had an amazing weekend and are having a nice, well-caffeinated start to your Monday morning.