Maison Kitsuné has created a series of playful GIFs with fashion filmmaker Loïc Prigent – an  “Etiquette GifGuide” for the new Women’s SS14 collection!

So cute!

Total Grungeois!

Air Kiss Air Kiss

Love this!

Opps I do that -_-

Loïc Prigent is a famed director and has created documentaries with top designers such as Marc Jacobs, Louis Vuitton, Jean-Paul Gaultier and Karl Lagerfeld, amongst others. Prigent recently joined forces with Maison Kitsuné to film the FW13 presentation at Pitti W, and continues to work closely with the brand on creative projects.