• New York

    Palmera Beachwear Introduces Its Newest Line Inspired by Tropical Adventures

    Sure to turn heads, Palmera Beachwear introduces its newest line inspired by tropical adventures – The Riviera Collection, which blends elegance and sophistication, influenced by ocean views and luxurious destinations. Featuring bespoke tropical prints, fast-dry fabrication, PVF50 protection and raw weave string cords, the collection has gone from the runway to the resort and is in keeping with the company’s elegant brand charm.

    The collection features cover ups, wrap skirts, beach pants, slip dresses and totes in a variety of tropical foliage prints and comfortable fabrics. Bask in the sunshine, then transition into nighttime all in the same attire.

    Photo Shoot in Miami for Palmera Beachwear @palmerabeachwear with Kayla Jones @kaylaazjones shot by Celso Diniz @CelsoDinizPhoto, Miami Fashion Photographer

    Sunset 3/4 Sleeve Tunic

    Give your swimsuit a new BFF!

    This stylish 3/4 sleeve cover up tunic is a must have for a summer road trip to the beach or or a day trip to the lake.

    Key Features:

    • Bespoke tropical print
    • Fastening raw string at waist
    • Fast-Dry fabrication with UPF50 protection
    • Palmera Beachwear brand charm

    Sunrise Face Mask

    Take a stroll on the boardwalk and keep safe with our adjustable face mask.

    Designed for the tropical at heart.

    Key Features:

    • Adjustable cord-locks
    • Bespoke tropical print
    • UPF50 protection
    • Palmera Beachwear brand charm

    Baja Wrap Skirt Cover Up

    Wrap your swimsuit in this gorgeous wrap-around skirt and be sure to turn heads as you transition from the water to the pool restaurant.

    Key Features:

    • Bespoke tropical print
    • Fast-Dry fabrication with UPF50 protection
    • Wide weave raw string on left hip
    • Palmera Beachwear brand charm

    Playa Azul Slip Dress

    Handcrafted swim cover up dresses designed for a breezy feel and a fashionable style.

    Style over a swimsuit and let the breezy afternoon take you into the night for a walk on the beach or pair with a blazer for an outdoor dinner AND a walk on the beach 😉

    Key Features:

    • Bespoke tropical print
    • Adjustable raw string for a perfect fit
    • Fast-Dry fabrication with UPF50 protection
    • Palmera Beachwear brand charm

    LULU’s Pick
    Perla Beach Sleeveless Cover Up Dress

    An effortless style designed to double as a bikini cover up or as a fashionable dress to enjoy a warm sumer day.

    Every detail in this timeless silhuette is handcrafted to make you radiate with confidence and style.

    Key Features:

    • Bespoke tropical print
    • Color pop pleated insert at hem
    • Raw string for on back neck.
    • Fast-Dry fabrication with UPF50 protection
    • Palmera Beachwear brand charm

    The Riviera Collection Featuring:

    • Bespoke tropical print
    • Fast-Dry fabrication
    • PVF50 protection
    • Raw weave string cords
    • Palmera Beachwear brand charm

    Additionally, the company offers The Resort and Poolside Collections, giving consumers more variety and price points to choose from for beach attire when lounging poolside, swimming or taking a stroll throughout a resort.

    Palmera Beachwear offers the gift card options that you can purchase as holiday gifts for the ones who always enjoy the beach and ocean. This is A Gift of Sunshine – The perfect gift to say thank you, wish a happy birthday or just to let someone know you are thinking of them.

    Palmera Beachwear can be found online via the company’s website and Google Shopping, as well as in retail outlets, such as Macy’s. Visit https://www.palmerabeachwear.com and take a break from your daily routine.

    About Palmera Beachwear:

    With more than 50 years of combined experience in apparel design, development, manufacturing, merchandising and retail, PalmeraBeachwear is a dream come true for two siblings growing up in the sunny beaches of Acapulco, Mexico. Blasting sunsets, Mexican folklore and the colorful tropical coastline are the inspiration for their collections. Their mission is to bring to life leisure beachwear designs that capture the very essence of a breezy day at the beach.