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VEIL COSMETICS REVOLUTIONIZES TRADITIONAL APPROACH TO MAKEUP WITH LIGHT-‐INFUSED TREATMENT COSMETICS
Super-‐HD Quality Weightless Coverage Refined Texture Skin Radiance
Industry favorite since 2012, Veil Cosmetics is celebrated for their light-‐infused, multi-‐tasking treatment cosmetics. Super-‐HD quality, weightless coverage and refined textures have made Veil a go-‐to fixture among top film and television productions as well as a backstage favorite at some of today’s hottest runway shows. Infused with brightening, hydrating and soothing benefits, these multi-‐tasking workhorses enhance the skin’s natural beauty by imparting instant illumination and continuing to brighten the complexion with the aid of one-‐of-‐a-‐kind ingredients. Lightfast Technology, a proprietary blend of active ingredients, marries skin-‐care with color science to smooth and brighten the skin both on the surface and from within. Beneficial ingredients, such as White Water Lily Extract brightens up skin of all types while defending against aging, and Cinnamon Bark Extract works overtime to plump and soothe.
Veil Cosmetics is the brainchild of internationally acclaimed makeup artist Sebastien Tardif, “I was inspired by my passion for skin and a fresh, new take on weightless, complexion solutions. My mission has always been to modernize the traditional approach to makeup by revealing gorgeous skin, not masking it.”
Veil Cosmetics product range includes：
Sunset Light – Light Infused Primer, Serum, Mixing Base ($45 USD for 1 oz):
This fluid filter helps skin achieve the perfecting and smoothing radiance emanated only at sunset. Use it to prime complexion, provide makeup longevity, to instantly diminish the appearance of fine lines and pores, to hydrate, plump, and brighten skin. The formula is water based, oil free, paraben free, and has a non-‐sticky formula. It is enhanced with White Water Lily Extract, which helps to brighten up every skin type, and defends the skin with anti-‐aging peptides and ubiquinone. Cinnamon Bark Extract is added to plump and soothe, and skin will be hydrated with sodium hyaluronate. PRO TIP: Mix a small amount into Veil Complexion Fix to create your own BB cream, mix with concealer or foundation to create a perfecting glide and pigment spread, and mix to immediately smooth and refine liquid or cream based makeup like bronzer and blush.
Sunset Skin – Weightless Foundation ($49 USD for 1 oz):
A foundation with an airy, whipped formula that reveals skin as if it has been drenched in light at sunset. The water-‐based formula melts with your complexion for a pure weightless feel without the mask-‐like feel of more traditional foundations. Its blurring and anti-‐aging technology helps skin appear smoother and reduces the appearance of pores and fine lines. Suitable for all skin types, this foundation is oil free, paraben free, and super-‐HD. Non-‐sticky with a smooth dry down, and sheer to medium coverage, all while hydrating the skin. Sunset Skin is enhanced with Cinnamon Bark Extract to plump and soothe and White Water Lily Extract, which helps to brighten up every skin type and defends the skin with anti-‐aging peptides and ubiquinone.
Complexion Fix – All Over Face Corrector, Concealer, Highlighter ($40 USD, 0.135 fl oz):
A multi-‐usage Corrector, Concealer, and Highlighter that fuses skin care and color science. With its wide range of colors, it offers seamless coverage to neutralize and correct dark circles. It evens out skin instantly, while weightlessly veiling areas of concern with amazing buildable coverage and light infused pigments. The formula is specially engineered to provide a smooth skin surface, which instantly brightens, making this one of a kind highlighter the ideal flash illuminator. Complexion Fix has a one-‐of-‐ a-‐kind Lightfast Technology, a proprietary blend of actives that aides in brightening, soothing, and increasing moisture on and within the skin, leading to a smoother, more even complexion. With anti-‐aging peptides, this concealer also softens the look of fine lines and wrinkles. It is oil free, water based, non-‐irritating, hypoallergenic, paraben free, alcohol free, and water and drift resistant.
Veil Cosmetics can be found globally on shelves and virtual aisles across United States, Canada, United Kingdom, Australia, Dubai, and Hong Kong. For additional information, visit veilcosmetics.com.
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MAKE UP FOR EVER UNVEILS NEW PROFESSIONAL ARTISTIC COLOR COLLECTION AT THE MAKEUP SHOW NYC
Exclusive Preview at Booth G1 May 7 – 8, 2017
Premier professional makeup artistry brand MAKE UP FOR EVER previews four products from its artistic color collection slated to launch in September at The Makeup Show NYC, May 7-‐8. In addition to premiering a selection of its highly anticipated pro relaunch, MAKE UP FOR EVER also offers discounts on some of its most esteemed core products and presents two must-‐see seminars throughout the two-‐day show.
Born backstage in response to professional makeup artists’ needs, MAKE UP FOR EVER exists to provide artists around the world with the highest quality, most trustworthy makeup imaginable. The new range of eight advanced professional products perform flawlessly to help pros achieve their best work. The artistic color collection marks the first reformulation of the brand’s artistic range, a longtime backstage and on set staple for the industry’s top makeup artists. Providing a unique opportunity for hands-‐on experience with the new products, MAKE UP FOR EVER debuts Color Ink, Color Air Brush, Color Stick, and Color Cream at Booth G1’s “play area,” offering artists the chance to test and learn with support from its Artistry and Education team.
Offering a deep dive into MAKE UP FOR EVER’s new pro products, Pro & Media Educator Nick Lujan presents a seminar on the artistic color collection at noon on Sunday, May 7th. In “An Innovation in Artistry,” Nick shares formula details and application tips from the brand that paved the way for professional makeup artists.
Valued as much for its complexion range as for its artistic range, MAKE UP FOR EVER’s Booth G1 will also feature recent additions to the iconic Ultra HD franchise, including the new Ultra HD Skin and Lip Boosters and the Ultra HD Microfinishing Loose and Pressed Powders. In his second seminar at this year’s show, Lujan will demonstrate how to get the most from MAKE UP FOR EVER’s award-‐winning complexion range in “Industry Essentials: Ultra HD” at 1PM on Monday, May 8th.
MAKE UP FOR EVER offers exclusive deals at Booth G1 for The Makeup Show attendees, including 50% off the purchase of 5 or more products from the Ultra HD and Aqua XL ranges, 5 or more Water Blend foundations, and 5 or more of Artist Acrylip and Artist Liquid Matte lip products. Additionally, attendees will receive 50% off the purchase of any Artist Shadow eye shadows and 50% off the purchase of 2 or more Flash Palettes.
For more than 30 years, MAKE UP FOR EVER has consistently produced unique, high performance makeup that takes the industry by storm. With product offerings as extensive as professional makeup artists’ needs, MAKE UP FOR EVER regularly chooses to launch new product innovation to the professional community first – and always at The Makeup Show. From the inimitable HD complexion range to the unparalleled color assortment and versatility of the Artist franchise, MAKE UP FOR EVER dependably delivers pro grade products to the professional community, relentlessly putting the needs of professional makeup artists above all.
