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PURA VIDA BRACELETS LAUNCHES NEW CUSTOMIZABLE JEWELRY COLLECTION
Pura Vida Bracelets, La Jolla-based jewelry and accessories brand with almost 2 million followers on Instagram, launched a line of new, engravable metal jewelry on January 21, 2020. The brand, widely beloved for its handcrafted string bracelets, is thrilled to introduce a completely new category to its community featuring customizable pieces, ideal for gifting. The launch marks the biggest product expansion since the debut of Pura Vida’s original metal jewelry pieces in 2016. Since launching the metal line, the brand has grown the collection to become 30% of its overall sales.This news comes seven months after Vera Bradley acquired a 75% majority stake in Pura Vida Bracelets for $130M; Pura Vida continues to operate independently.
The new collection consists of two ring styles, two bracelet styles, and one necklace style, which are available in gold, rose gold, and silver. The pieces can be engraved with fonts including Lucida Handwriting, Courier New, or the Pura Vida brand font, as well as with Greek letters. All items can also be engraved with signature Pura Vida graphics, including a pineapple, tree, heart, and waves.
“We’ve been discussing expanding our metal collection for some time now,” says Griffin Thall, CEO & Co-Founder of Pura Vida Bracelets. “Our original metal pieces were so well received – our wave ring is actually one of our best sellers! We’re always looking for new ways to provide our brand fans with items that we know they’ll love. We think our community will be thrilled with the option to customize their Pura Vida accessories, whether it be for a friend, family member, sorority sister, or coworker – the options are endless.”
Pura Vida Bracelets is a Costa Rica-born and Cali-bred lifestyle brand that sources ethically-produced handcrafted pieces from over 800 artisans worldwide. Inspired by Costa Rica’s “pura vida” philosophy, the brand’s simple, bright, and colorful pieces embody a lifestyle that encourages the appreciation of simple pleasures and living life to its fullest.
Pura Vida’s engravable collection is available on PuraVidaBracelets.com. Bracelets are $22, rings are $20 and necklaces are $30.
About Pura Vida Bracelets:
Pura Vida Bracelets was born when friends Griffin Thall and Paul Goodman crossed paths with two talented bracelet artisans, Jorge and Joaquin, while on a post-grad surf trip to Costa Rica in 2010. Jorge and Joaquin made colorful, handmade bracelets that seemed to capture the essence of the “pura vida” lifestyle, which means “pure life” in Spanish and is a philosophy that encourages the appreciation of life’s simple treasures.
In an effort to help the artisans and bring a piece of Costa Rica back stateside, Griffin and Paul bought 400 bracelets to sell at home in San Diego. They sold out in a matter of days and the rest is history. Today, over 800 artisans in Costa Rica, El Salvador, and India can depend on a steady income and positive working environments, thanks to the support of Pura Vida’s community.
Giving back has always a core value at Pura Vida. Since 2010, the brand has partnered with over 175 charities around the world as a part of their ongoing charity collection and has donated more than $1.9 million to environmental, health and humanitarian causes. The brand’s recent Australian Fire Relief bracelet sold out in under 24 hours and provided over $23K to the cause.
During the summer of 2019, Vera Bradley acquired a 75% majority stake in Pura Vida Bracelets for $130M.
Pura Vida has expanded its collection from bracelets to other jewelry items and accessories. Visit www.PuraVidaBracelets.com for more information or follow the brand at @puravidabrac on Twitter and @puravidabracelets on Instagram.
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Embrace Your Inner Carrie with Fashion Forward Looks from Lucy Paris
Valentine’s Day is coming! Do you have a perfect outfit for your date night? No matter it will be a date date or a girl’s date, you should look gorgeous just like you are. Lucy Paris has so many good designs that I really fall in love with. Here are some my ideas for you.
BLUE SATIN WRAP DRESS WITH RUFFLE HEM.
SLIP INTO THIS FUNCTIONAL SILKY WRAP DRESS FOR A VERSATILE FEMININE FLAIR.
FEATURES
- Polyester Satin Charmeuse
- Unlined
- Robe Roll Collar
- Effortless V-Neckline
- Sweet Ruffle Hem Flair at Bottom Hem
- Body Contouring Seams
- Button Cuff Entry at Sleeve Opening
- Slight Blouson Sleeve
- Model is wearing size small
- This style has a perfect fit!
CHLOE SNAKE COAT
TAN SNAKE PRINT LONG COAT.
FEATURES
- Polyester
- Belted at waist
- Lined
- Model wears a size small
- This style fits true to size!
KARINA RUCHED JUMPSUIT
BLACK RUSHED BODICE OFF THE SHOULDER JUMPSUIT.
FEATURES
- 100% Polyester
- Puffy sleeves
- Wide legged pant
- Model wears a size small
- This style fits true to size!
EMELY GLITTER SWEATER
GREEN EYELASH GLITTER KNIT SWEATER.
FEATURES
- Polyester
- Metallic detail
- Scalloped
- Model wears a size small
- This style fits true to size!
What I choose for myself:
MANA KNIT DRESS
GREY KNIT SWEATER MIDI DRESS.
FEATURES
- 100% Polyester
- Turtle neck
- Asymmetrical sides
- Bell sleeves
- Model wears a size small
- This style fits true to size!
Lucy Paris curates perfect looks for you. Each piece is thoughtfully made for women who are fashion forward, confident, and effortless. Carrie Bradshaw once said on Sex in the City, “I like my money right where I can see it … hanging in my closet.” With Lucy Paris you can keep your money in the bank while still stocking your wardrobe with quality apparel. For Parisian class, the comforts of SoCal and the edgy looks of New York, Lucy Paris has you covered this coming spring.
Lucy Paris makes clothing for women, inspired by women: women on the go, women who empower, women who do it all!
About Lucy Paris:
Lucy Paris’s brand story begins with Lucy, the curator of the brand. Lucy was born in Paris, raised in New York, and currently in Los Angeles. Since launching in 2003, the line has evolved around giving women the “ideal wardrobe”. The brand focuses on feminine pieces and intricate details that are reflective of the city girl lifestyle. Lucy Paris blends together Parisian elegance, with a New York state of mind, and California cool. Each Lucy Paris piece is thoughtfully made for women who are fashion forward, confident, and effortless.
Taking inspiration from Paris, New York, and Los Angeles, the collection is designed as an homage to the women from these cities: the ladies who brunch, work 9 to 5, live to travel, plan their outfits, post photos of their outfits, love happy hour and dinner parties. Simply put: women who love life and do it all.
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This RED fashion will crush your Valentine’s Date Date Night
Hey girls, Valentine’s Day is right around the corner, do you have the idea of how to dress like a queen at this special date night? We don’t need to please anyone at that day, what we should do is to show our beauty, our kindness and confidence. How about something red? That is my favorite color! I think it’s a great idea to wear red in this red Valentine’s Day! Urban Originals is a vegan bag brand with fashionable design, I would love to have this brand on me to show my care and love to the nature as well.
HEY WORLD – RED
Regular price $98.00
Hey World by Urban Originals is a compact but functional handbag. It features a main zip compartment and a removable strap to convert into a cross body bag. Internally the bag has a standard size zip and slip pocket, plus a larger zip compartment creating an extra pocket in the middle if the bag.
- H5” x W10” D5”
- Handle space: 4 ”
- Adjustable Strap drop 20” – 22”
- Silver Hardware
- Main zip compartment
- 3 internal pocket
- 2 internal zip pocket
- PETA certified vegan leather
- Cruelty Free; Low Chemical; Eco-Conscious Fabrics
Here are some other Valentine’s Day fashion ideas.
ESSENTIALS – PINK CROC
Regular price$48.00
The Essentials by Urban Originals is slim and compact; it boasts a textured vegan leather interior/exterior and delicate gold hardware.
- Vegan Leather
- 6 large card holders
- Zip closure
- Gold hardware
- Dimensions: H9cm x W11cm x D2cm
SHARE THE LOVE – REDRegular price$98.00
Share the Love by Urban Originals is a modern take on a classic style handbag. It features a detachable strap to convert into a cross body bag; a main compartment zip and a magnetised slip pocket each side of the face of the bag.
- Main zip compartment
- 1 internal pocket
- 1 internal zip pocket
- 2 external magnetised pockets
- 5cm x W25.5cm D14cm
- Handle space: 2.5cm
- Adjustable Strap drop 53cm – 61cm
- PETA certified vegan leather
- Cruelty Free; Low Chemical; Eco-Conscious Fabrics
RICH GIRL – REDRegular price$98.00
The Rich Girl by Urban Originals offers refined elegance for the modern woman. This luxurious bag can be carried several ways, by hand as a traditional tote by its eye-catching metal hardware, which can be moved out of the way for the longer versatile handles that can be worn under the arm or carried by hand; again, these handles can be moved out of the way. Lastly, thanks to its removable long strap it can be worn over the shoulder.
- Vegan Leather
- Top zip closure
- Internal zip pocket
- Internal slip pocket
- Light gold hardware
- Dimensions: H10.5” x W14” x D6.5”
- Metal handles drop: 3.5”
- Longer handles drop: 10.5”
- Adjustable strap drop: 19”-21”
GLASS CASTLE – REDRegular price$98.00
The Glass Castle by Urban Originals is a low profile, vintage inspired tote which can also be carried as a cross body. The handles unclasp to display a roomy central compartment with an internal zip pocket.
- Dimensions: H10.6” x W10.2” x D3.5”
- Vegan Leather
- Magnetic closure
- Internal zip pocket
- Handle drop: 2.7”
- Removable strap adjustable up to 23”
- PETA certified vegan leather
- Cruelty Free; Low Chemical; Eco-Conscious Fabrics
STORY TELLER – REDRegular price$78.00
The Story Teller by Urban Originals is a sleek and modern take on classic crossbody shape. It has been designed in soft, textured vegan leather with an easy access pocket in the front.
- Vegan Leather
- Slim crossbody strap
- External zip closure pocket
- Internal zip closure pocket
- Rear external pouch
- Internal slip pocket
- Dimensions: H16cm x W25cm x D8cm
GYPSY SPORT – PINKRegular price$88.00
The Gypsy Sport by Urban Originals is a soft, fun and functional crossbody bag that gives you the choice of 2 straps to carry with you when you are on the go. This bag features multiple internal and external pockets to keep your valuables secure. Made from cruelty-free leather.
- 1 x Internal zip pocket 1x slip pockets
- 1 x external zip pocket, 1x snap button pocket.
- Main zip Enclosure
- Polished hardware
- Interchangeable straps
- Fully Lined
- Dimensions: H6” x W10” x D4”
- Adjustable Strap: 14.5″ – 22.8″
ALL Urban Originals PRODUCTS ARE VEGAN.
Whether we’re talking about an animal or the planet – causing harm is not okay. Vegan leathers are now so top-drawer, by touch, it can be impossible to tell a leather look-alike from the real thing.
Urban Originals design and sample every piece in their Sydney office, then produce them in China. Fostering robust relationships with all their factory owners, they’re SEDEX approved and deal only with department stores with an ethical sourcing team.
Urban Originals vegan leathers are PU (polyurethane) – never PVC (polyvinylchloride). Urban Originals also work with sustainable cotton, canvas and recycled nylons.
About Urban Originals
– LUXURY VEGAN HANDBAGS AND ACCESSORIES
- 100% Cruelty-Free Brand
- a Vegan Brand, endorsed by PETA
- Urban Originals create drop-dead gorgeous bags that are uber practical. They don’t use any animal leather in their designs. They have taken a stand against animal cruelty and the leather industry and its impact on animals, people and our planet. They only use materials that are cruelty free.
- While Urban Originals are passionate about fashion and design, they also care deeply about the world we live in. For this reason, they have worked hard to make Urban Originals as environmentally and ethically responsible as possible.
- Urban Originals use the finest quality vegan leathers and recycled materials where possible and we work to very low chemical requirements. So when you buy Urban Originals, you can feel as good as you look.
- Urban Originals believe that the future of fashion should be ethical and sustainable. They ensure all their products are made in fair trade conditions and have passed Department Store and Industry ethical standards.
- Urban Originals designs can now be found in boutiques across Australia, the United States, Japan, South Korea and the UK.
- Urban Originals products are designed in Australia, however they are now based out of both Sydney and Los Angeles.
- Urban Originals also proudly donate 10% of their profits to causes for human rights. Close to their heart is the issue of slavery and human trafficking in our modern world. There are more slaves across the world than ever before. According to the United Nations, 46 million people are in slavery worldwide and more than 10 million of these are children. As part of the social responsibility program they donate to organisations to help prevent human trafficking and to help free these slaves.
- Urban Originals thank you for your support.
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THE OCEAN NEEDS YOUR HELP THIS HOLIDAY SEASON!
The Lifestyle Brand for the Ocean-Minded
How Ocean & Co. is Saving Our Seas in Style
Sea turtles, rolling waves, ocean breezes … there are about a million things to love about the ocean. Now there’s a new way to show your passion for this magnificent place. Every time you wear or use one of Ocean & Co.’s stylish, fun pieces you’re helping save our seas!
This trendy, beach lifestyle brand features adorable ocean-inspired jewelry, clothing and accessories that make a statement and make great gifts. From stainless steel straws (reusable so they don’t wind up as trash that can kill sea animals) to their Love Sea Turtles tee, 10% of all the profits go to organizations that help preserve and protect the ocean.
Ocean & Co. is on a mission to make a difference and inspire a community of like-minded others to do the same, one eco-friendly, stylish, sustainable product at a time. Soak up those good beachy vibes and do some good while you look good too, the ocean will thank you!
Products You’ll Love by Ocean & Co.:
Wave Ring – this simple, beautiful ring showcases the pristine and constant lines of the ocean’s surf. The waves of the ring serve as a continual reminder of the oceans’ eternal beauty and the surf’s everlasting rhythm.
Sea Turtle Bracelet Stack – These bracelets go so well together it’s hard to choose… and now you don’t have to! Get 3 stackable bracelets for $35 and wear them proudly, knowing a portion of your purchase goes to helping sea turtles and the underwater world they live in.
Sea Turtle Tumbler – Sea green tumbler features your favorite sea creature. Keeps your hot drinks hot and your cold drinks cold. Comes with a lid bearing a hole just the perfect size for Ocean & Co.’s genius stainless steel straws (see below). Sweat free.
Stainless Steel Straws – Save the Ocean one drink at a time with these amazing Stainless Steel Drinking Straws. Each pack comes complete with an Ocean & Co Travel Bag, 2 stainless straws and a cleaner brush.
About Ocean & Co.:
Ocean & Co. Founder and CEO Gerard Ecker grew up with a love and respect for the ocean, so much so that one of his first summer jobs was as a sailing instructor. Over the years, he became increasingly concerned with the growing problem of ocean pollution. That led him to found Ocean & Co . in 2018 as a way to offer people stylish products while raising awareness about ocean conservation, promoting an eco-friendly lifestyle and effecting change to help save our seas.
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Tall Sisters Empower Other Tall Girls to Embrace their Height With their Fashion Brand that Fits!
As a tall girl you have two choices, you can stay low or you can stand tall. At 6 foot 4 inches and 5 foot 10 ten inches, Amalli Talli founders and sisters Amy and Alli know that extra inches aren’t the key to loving your height.
With the passion to create stylish confidence among all tall ladies, they decided to build a brand and clothing line that recognized the various proportions that tall girls and women can have.
The sisters who are embracing their height and empowering others to do the same with their fashion brand that caters to tall fashionistas, Amalli Talli. With a huge following on Instagram of 35K followers, loyal fans are grateful to these sisters for filling the void in the fashion marketplace. It is a trend… The Netflix show “Tall Girl” may have brought this movement to the forefront.
Designing clothing for tall women is something major retailers haven’t exactly “measured up” to offering. The ones that do merely add some extra inches to the bottoms of pants or sleeves. Empowering tall women and girls to recognize they’re more than their height, two tall sisters created their brand Amalli Talli focusing on the hottest fashion trends of today that fit a range of tall proportions.
Discover the apparel that flatters and fits a range of tall from different length tops and dresses to a variety of pant inseams from 34 to 37 inches. Clothing styles match those sold by popular retailers to chic boutiques. As Amy and Alli like to say, “When style and fit come together, it is truly life changing.”
Change your wardrobe, change your life with these tall essentials:
- Dresses and skirts
- Jackets
- Jeans and leggings
- Jumpsuits and rompers
- Sweaters
- Tops
Promoting the self image of everyday women, you can find guest try-on testimonials on their Instagram stories. Follow them on Instagram @amallitalli. For more information, you can visit https://amallitalli.com/.
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The company name ROMA means love – Give Poverty the Boot.
After spending years working at Neiman Marcus, Romanian-born Samuel Bistrian wanted to take his passion for quality and customer service a step further by giving back to people in need. Growing up extremely poor, he realized how big the impact of rain boots are in a child’s life in poverty-stricken countries and from that, his business model for ROMA Boots was created and the company’s tagline “Giving Poverty the Boot” was born. After almost a decade, ROMA Boots is fulfilling their commitment by providing aid, creating a culture of empowerment for those living in poverty and educating children to contribute their gifts and talents to society. The company name ROMA means love.
On April 3, 2010, despite being in the middle of an economic recession, Samuel Bistrian started ROMA Boots, the company that merges fashion with philanthropy to ‘Give Poverty the Boot.’ After spending years working at Neiman Marcus, Bistrian developed a passion for quality and customer service and wanted to take that a step further by giving back to people in need. Growing up extremely poor, he realized how big the impact of rain boots are in a child’s life in poverty-stricken countries and from that, his business model was created.
“I never considered myself a businessman or even an entrepreneur. Even when I wanted to leave Neiman Marcus to start ROMA, some of my superiors told me that it was a poor decision, and to some degree they were right. I did not have much of a plan as the country was in a recession. I had $5,000 in my bank account, significant credit card debt and student loans, but over all of that, I had passion,” explained Samuel Bistrian, Founder and CEO of ROMA Boots.
With the mission of bringing impoverished children throughout the world hope, love, and lasting change through aid and education, for every pair of boots sold, a new pair is donated to a child in need. ROMA’s ultimate goal is not only to provide aid but to educate. By doing so ROMA is empowering impoverished children around the world to break out of the cycle of poverty and contribute their gifts and talents to society.
“Having grown up so poor, ‘Giving poverty the boot’ was everything I always wanted to do, to help those less fortunate just like someone once helped me. But I knew from the start that without love as the foundation, all of my good intentions will result in disappointment,” told Bistrian.
After the first few years of launching, ROMA was a success but he wanted to expand. Finding the solution that any logical businessman would, he borrowed money and took on investors. While things seemed to be off without a hitch, there were downsides that came from this.
“All the pressures of growing a business can cause one to lose their purpose and you no longer have that same passion to help those in poverty when you can’t pay your own bills and you have partners putting enormous pressure on you,” Bistrian expressed.
It took a family crisis to put things back in perspective to help him rediscover his purpose; helping those who can’t help themselves. Hitting rock bottom was the motivator for Bistrian to take back the company that was once all his. Over the course of 9 months, he was able to buy out his investors and today, Samuel Bistrian is returning to his roots as the sole owner of ROMA Boots, running a successful business, giving back and doing what he loves.
