Witnessing history in the BREAKING @LoblawsMLG

A number of us gathered in the President’s Choice cooking school of the new Loblaws Maple Leaf Gardens store, to celebrate the Loblaws world breaking attempt (cracking an 80 lb wheel of Parmigiano-Reggiano). An Italian cheese expert taught us all about the history of Parmigiano-Reggiano, and Chef Tom Filippou treated us to a delicious lunch afterwards!

A yummy salad served in a crunchy (tasty) Parmigiano-Reggiano cup

She Does The City was there!

Learning all about Parmigiano-Reggiano

Prosecco and some good food!

nom nom nom

Janelle and I

The cracking of the wheel

cheesy goodness

cheffin’ up!

popcorn special

Parmigiano-Reggiano popcorn drizzled with basil oil

HipUrbanGirl was there!


les swag!

peace and love


 Thanks to Loblaws and RockItPromo for inviting us!

ps: This event was also to celebrate the simultaneous cracking of over 300 wheels of Parmigiano-Reggiano at noon on March 24th, in over 250 Loblaw’s stores across Canada, in a bid to break the current Guinness World Record!