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    (NY) Nygård

    A few months ago, I was contacted by the Social Media person of Nygard introducing the brand to me. As they are doing massive rebranding and new media efforts, I was really excited to see what they have brewing. Here is great background in from our friends at Wikipedia:
    On December 1, 1967, Peter Nygård used his life savings and an additional loan of $8,000 to purchase 20% of a woman’s clothing manufacturer. A few years later Peter Nygård owned the company and renamed it Nygård International.Nygård apparel manufacturing company was founded in 1967 in Winnipeg, Manitoba. It is now headquartered in Toronto, Ontario. Peter Nygård’s fashion concept retail store opened in Times Square in Manhattan on Friday, November 6, 2009. 

    I had the pleasure of going to that very store today. It is located on prime real estate, att 40th and Broadway. The store is prominent and beautifully lit. I got to chatting with the manager, Marsha at the store and she said lots of exciting things coming up for the holidays!


    Here is my fave! It comes in Purple, Emerald Green and Black



    If you want to find out more about Nygard, you are find them on Facebook here and follow them on Twitter here so you wont miss events.. (like their big 1 yr NYC store fashion show) the way I did! Hmph!




    *HeyDoYou is for the cute, clever and connected*http://twitter.com/NygardPhillipa/

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    Art of Fashion 2010 La Belle Epoque


    It was an incredible time last year and I was so lucky to host the event for with FGI Toronto and the team at Paradigm in 2009.  AOF was a part of Nuit Blanche so lots of people came out to the Distillery to check it out. 
    If you are a designer or know of someone who needs great exposure and a little bit of friendly competition, make sure you let them know!  Here are some photos from last year.  www.ArtOfFashion.org
    Dress by JLMarks




    *HeyDoYou is for the cute, clever and connected*
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    442 McAdam Handbags

    Love this new line and so perfect for the summer with you jorts (jean shorts) and sandals! Which one is your favorite?

     

    The Line: 442 McAdam

    From the runway to the red carpets, 442 McAdam is available in select stores across Canada. Recognized by the signature bronze emblem found on every bag and luxury leather in rich colours and textures, 442 bags are the must-have accessory this season. Launched in Calgary in October 2008 by designer Sarah Shell, the brand has recently moved its headquarters to Toronto and along the way attracted a following of fashionistas and local celebrities alike. Recent Canadian A-listers include Ivana Santilli, Amanda Brugel, Lisa Ryder, Natalie Brown and Tanya Kim!Made of 100% genuine cowhide leather, the line includes oversized bags, travel bags, and clutches, with a design that fuses luxury and practicality.

    The Spring/Summer 2010 Collection: An Elegant Bohemia
    For the Spring/Summer 2010 collection, designer Sarah Shell was inspired by Eastern Europe’s bohemian culture. The straps, made with authentic rifle slings, can be detached to turn the purse from daytime into an elegant evening bag. “The focus in this collection is having a bag that takes you from day to night”, says Sarah. “Professional and elegant, but with a bohemian spice”.

    The Designer: Sarah Shell
    Designer Sarah Shell returned to her roots in Canada after spending several years in New York’s fashion industry. After earning her degree in Biology at McGill University, Sarah attended Parsons School of Design where she graduated with a degree in Fashion Design. While in New York, Sarah designed for Club Monaco, and then focused on buying/merchandizing at Gucci North America. It was here that she gained her appreciation for well-made luxury bags. During this time, Sarah also worked directly with designers such as Catherine Malandrino, Yigal Azrouel, and BCBG Max Azria, for a number of seasons of New York Fashion Week shows.

    *HeyDoYou is for the cute, clever and connected*

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    (sp.) by SD

    “Every aspect of her work pays homage to the inspirational designers that she grew up adoring, as quality is never compromised” 
    7 years ago a young lady named Sarah Donofrio, began her career in the fashion industry, with BIG dreams of starting her own clothing line. During these 7 years; Sarah worked as a product developer, as well as began designing under her own name, as a way of building up her portfolio.
    I imagine she realized that putting dreams on hold is no good for soul J so in 2009, she put her best foot forward and left the corporate world in order to fully pursue her label, Species. 
    Next Friday, Sarah will be treating us with edgy, fashion forward pieces from her Fall 2010 collection; a preview of seasons to come. 

    “Species marks an evolution in her style and an absolute stellar representation of her-and the labels’-capabilities” 

    Make sure you go out and support and give her the feedback-and praise-that her hard work deserves!
    Djs. Fashion. Art. Good people… COME!
    See you next week!
    RSVP here! 
    ♥Bella♥
    *HeyDoYou is for the cute, clever and connected*

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    TONIGHT is the NIGHT!!!

    This is a reminder loves… Tonight @ The Courthouse, downtown Toronto, SOUNDS OF FASHION!!! Tickets are available at the door!!! Come out, support Toronto’s artists in fashion, jewellery, music, dance, arts… its going to be positive vibes and positive people! My girl Unique and her AMAZING team have put together a show that is so highly anticipated by many… I’ll be there, you be there!!! xoxo Check out below for more info…