• Uncategorized

    RAW minerals

    I have blogged and tried a few mineral makeup brands in the past and most recently, I received a trial from the good people over at RAWminerals via @ibinc.  So excited 🙂 


    The kit comes with everything you need to create a perfectly ‘natural’ look and I was surprised at the level of coverage! I was a little bit skeptical at first and thought, oh I have to use my favorite concealer at least right? BUT I watched the DVD (looks like a shopping channel demo) and decided to give it a shot. Did you know that mineral makeup has natural SPF. Yay! I didn’t want to post this ‘no-makeup’ before pic of me… >_< but i just have to to show you what a dramatic difference it makes! All in the name of authenticity. *sigh*. I love the sunkissed glow it gives me.  I used the Active mineral foundation in Medium 1, Mineral Glow, Active Veil SPF 18 + Smashbox lipgloss.

    what do you think?
    Get your free trial here
  • Toronto,  WorldWide

    Medusa: Looks that Kill

    My biggest concern when it comes to different brands of makeup is the quality of the pigment. Most drugstore brands are low in pigment: it looks like peacock blue in the case but it looks like pigeon poo on your hand. You get my drift. I jumped on the mineral makeup train back in 2007 and have been using it as part of my daily routine. Mineral makeup is 100% pigment and the magic ingredient… mica! Some of my favorite mineral brands include id bare minerals, micabella and now Medusa!


    medusa eye dust

    The first time I came across Medusa’s Make Up was at the Pool Trade Show in Las Vegas in August 2008. Since then, I have seen it featured on numerous magazines and blogs. They must be doing something right! With names like Blue Balls, Wasabi, Jailbait & Blow… This brand is speaking to the clubgo-er, the trendsetter, the real mccoy of the fashion scene – and it’s mineral!

    How to get GaGa’s look?

    Well, you can do it with Medusa’s eye dust. Check the tutorial.

    Inspiration: Lady GaGa Sexy HOT Pink Eye Make Up! Medusa’s Make Up Pressed Eye Dusts – Ben Nye from TwixtBetwixt on Vimeo.

    HeyDoYou is for the cute, clever & connected. Follow this blog!

  • Uncategorized

    Mistura Beauty

    Like a lot of other beauty junkies, I jumped on the mineral makeup trend since the summer and have seen brands across the board offer this. From MAC to drugstore brands so Sephora and independents. With so much to choose from, we recommend Mistura as a great way to get started in all things mineral. We recently tried and love is MISTURA 6-in-1 Mineral Makeup. It can be used as a foundation, blush, eyeshadow and even lipstick. Pretty amazing? YES! It also comes with a illuminating moisturizer that gives an amazing glow to wear under or alone. I wore Mistura yesterday to an event and got asked what kind of makeup do I wear to create such a flawless glow…! 😀 Check out the website to learn all about this Ottawa based mineral makeup magic.

    MisturaBeauty

  • Uncategorized

    Mistura

    Canada-based Mistura Beauty Goes to Hollywood

    Newly launched Mistura Beauty to be Presenting Gift Sponsor at two Celebrity Events
    OTTAWA, November 13th, 2008 – Ottawa-based cosmetics firm Mistura Beauty has announced that it has been selected as the presenting gifting suite sponsor for The 66th Annual Golden Globe AwardsÂŽ to be held in Hollywood, California on January 11th, 2009. Over 80 nominees and presenters will receive Mistura’s top-selling product, the 6-in-1 Beauty Solution™, a multi-functioning mineral-based powder that self-adjusts to all skin types and colors. “We have an exceptionally unique and revolutionary product” says Andi Marcus, President and CEO of Mistura Beauty. “Our all-in-one product is highly “pitchable” which makes it ideal for swag and giveaways.”
    Mistura will follow the Golden Globes with a six day stint in Park City, Utah as a gifting sponsor for the 2009 Sundance Film Festival, further promoting their brand. “We have had tremendous success with celebrities in the past so it just made sense to continue these marketing strategies” notes Marcus, citing Olympians Nastia Liukin and Jennie Finch as Mistura enthusiasts in addition to actress Jill Hennessy and award-winning CNN reporter, Christiane Amanpour.

    Mistura shot into the headlines in 2008 after their successful launch in March and after signing celebrity jockey and VOGUE® model, Chantal Sutherland, as the face of their Mistura product line. Sutherland, who recently vied for a win at the Breeder’s Cup as the only participating female jockey, has moved to Santa Anita, California to combine her thoroughbred racing with starring roles in two upcoming reality TV shows. She is scheduled to appear on David Letterman in December and plans to attend the Golden Globe event with Mistura in January. Mistura’s collaboration with Sutherland is both an industry first and a Canadian first which was covered by CTV News, NBC News and TSN. “It truly is a win-win situation for us all” says Marcus. “We have brought some glamour and freshness to an otherwise male-dominated sport and Chantal has worked tirelessly to promote our product from both an athlete’s and beauty enthusiast’s perspective.”
    A SkyMall Top-Seller, Mistura’s 6-in-1 Beauty Solution ™ will soon be available at www.blissworld.com in addition to Miles Kimball’s As We Change catalogue. “We are expanding rapidly” notes Marcus “retailers love the fact that they don’t have a multi-item product line to worry about. There are no extensive inventory management issues and it is effectively a “try-and-buy” product. We are hoping that our concept will be appealing to larger establishments like Sephora, Bliss Spas and Canada-based Shopper’s Drug Mart in the upcoming months”. Asked where she feels the product would be most successful, Marcus adds “QVC, Canada-based TSC…any shopping channel to be honest. It would be an incredibly lucrative relationship and is therefore something that we are currently working towards. We intend to pursue this avenue vigorously.”
    For more information about Mistura, please visit www.misturabeauty.com

    I am looking forward to receiving my press kit!