NYFW SS/18 TRESemmé TREND ALERT: Creatures of Comfort
This season of the pasted New York Fashion Week, TRESemmé was all about the women who unapologetically didn’t “wake up like this.” We believe that when you put work into your hair it makes a confident statement to the world. As the official hair sponsor of New York Fashion Week, TRESemmé is encouraging women to own the work that goes into their look, whether you’re strutting down the catwalk or the sidewalk. It’s #TRESNYFW. Make a #HairStatement.
We’re partnering with an all-female led team of stylists including TRESemmé Global Stylist, Justine Marjan and industry legends Odile Gilbert and Holli Smith to create cutting-edge runway looks for trailblazing designers.
“I am thrilled to be back for my second season with TRESemmé at New York Fashion Week and am proud to be a part of a brand that stands with and supports women. By working with Holli and Odile this season we hope to encourage women around the world to take a step toward reaching their goals – whatever they may be,” says Marjan who knows how much work it takes to make a powerful #HairStatement.
How about starting with some hair goals? Recreate today’s look from Creatures of Comfort with these steps from Justine. The TRES team knows how crazy these days can be, so we’ll be sending you our tips, complete with hi-res images, fact sheets and more. Keep an eye out and feel free to reach out with any specific requests!
“MY ‘PERFECT TEXTURE TAKES TIME’ HAIR” FROM CREATURES OF COMFORT
“The key to this look is putting in The Work with your natural hair texture. Using the mousse and hairspray will help to achieve an almost sweaty, dirty hairstyle, as if you are coming off of the beach or from a safari” –Justine Marjan, TRESemmé Global Stylist
Step 1: Start by washing hair with TRESemmé Repair & Protect 7 Shampoo and Conditioner to protect hair against breakage.
Step 2: Using natural hair, apply a heavy amount of theTRESemmé TRES Two Mousse to rough, dry hair. Rake mousse through hair and fold ends of hair outwards.
Step 3: Spray TRESemmé TRES Two Hair Spray all over hair for added hold to last from the catwalk to the sidewalk.
TRESEMMÉ PRODUCTS USED: Repair & Protect 7 Shampoo and Conditioner, TRES Two Extra Hold Mousse, TRES Two Extra Hold Hair Spray
The backstage beauty of MISBHV in NYFW
“It’s a 2 a.m. in a nightclub vibe around here,” said Michaela Polaco, lead makeup artist for INGLOT at MISBHV. “We’re going natural and even a bit distressed, to mock a long night of partying. It’s cool, deconstructed and fun.”
Our blog Heydoyou.com was invited to cover MISBHV’s backstage and to see how the beauty fashion comes from. It was very lucky, our fashion illustrator LULU QU drew a live sketch of Michaela polaco when she was doing the model’s makeup, and it is her signature on her drawing!
About how to get the look, she said, “I rely heavily on INGLOT AMC Liquid Face Blush in shade #92 to create fleshy and natural cheek accentuations. It makes you look like you’ve been moving and dancing, with a gorgeous cool-girl sheen.”
Then the MISBHV fashion presentation was on. The makeup was successfully brought the right feeling to MISBHV’s fashion style. I one hundred percent admit how important the makeup is for a good fashion show.
You want to have the same makeup with NYFW? Where to get these beauty stuff, here is it. Just go to INGLOT cosmetics website, and get them there! http://inglotcosmetics.com/
INGLOT – How to get the looks from Baja East, Orla Kiely, and more!
Writing to share a breakdown of the NYFW makeup and nails looks created by INGLOT for the SS17 season – Including Baja East, Orla Kiely, Michael Costello and Kim Shui.
· WHO: Baja East
· THE VIBE: Glam Guns & Roses.
· HOW TO GET THE LOOK: “The concept is very rock’n’roll, with a messy, grungy feel but still fashion forward,” says lead nail artist Naomi Yasuda for INGLOT. “The models have messy hair and heavy, smudgy eye makeup. So for nails I wanted to follow with a really cool grunge look.”
· THE KIT: “I used an oily grey-greenish color (INGLOT O2M Breathable Nail Enamel in #649) as a base for the girls, then did a black ombre (with INGLOT o2M Breathable Nail Enamel #692) – starting at the cuticle with black and the tip is green (INGLOT Nail Enamel #988 and #987). The men’s nails are going to have a clear nail (o2m Breathable Base) with black ombre coming from the cuticle (with INGLOT o2M Breathable Nail Enamel #692). The reason why I did it from the cuticle is because it looks somewhat dirty to go along with the theme but in a fashionable, edgy way.”
· WHO: Orla Kiely
· THE VIBE: A Rose-Kissed English Prairie Girl
· HOW TO GET THE LOOK: “The girl this season was inspired by an English prairie girl. There is a rosy kiss on the eyelid, but with a slight smoldering of dark taupes to add a mystery to her,” said,” said Stevie Huynh, lead makeup artist for INGLOT.
· THE KIT: Huynh used INGLOT products in unconventional ways (liquid blush on lips, blush on lids and brow gel on lashes) to achieve a uniquely cohesive, blended look.He used taupe-y contour shades, including Freedom System Eye Shadow Matte #305 from INGLOT’s new What A Spice! Collection ($7), to define and sculpt the eye socket, with an emphasis on smoking out the bottom lash line. He used dark brown Freedom System Eye Shadow Matte #299 ($7) to define the top lash line and a petal rose blush, Freedom System Blush #29, to fill in the eyelid and blend into the crease, making sure that there were no hard lines.
Huynh swiped INGLOT’s new Brow Shaping Mascara on lashes for understated definition. To finish the look, Huynh added AMC Liquid Face Blush #93 ($15) as color on the lips, to create a pale pink pout.
· WHO: Michael Costello
· THE VIBE: Midnight at the Botanical Bash
· HOW TO GET THE LOOK: “Michael stressed to us a passion for each model’s individual beauty, and challenged us to exude that personality through makeup,” said Edward Cruz, lead makeup artist for INGLOT. “We chose complexion products that are applicable to every skin tone. INGLOT’s high pigment formulations are made to be layered, which allowed us to create a high-intensity look with a seemingly effortless, blended aesthetic.”
· THE KIT: Cruz created non-traditional, blended-out gold and berry eyes. He used Freedom System Eye Shadow Matte #296 and #299 from INGLOT’s new What A Spice! Collection ($7 each) as the base, and layered on deep gold and berry sparkle using AMC Pure Pigment Eye Shadow #81 and #24 ($16 each). Cruz layered matte, cranberry Lipstick Matte #438 ($15) with AMC Lip Paint #58 ($14) to create an opaque, berry ombre lip.
· WHO: Kim Shui
· THE VIBE: “The entire look projects confidence,” said Gianpaolo Ceciliato, lead makeup artist sponsored by INGLOT at Kim Shui. To start, each complexion is perfect, clean and dewy and the lip is nude – But from there, everything is personalized. We created one stand out feature per model: A strong brow, a colored or ombre brow, a bright lip, a black lip, a pop of color on eyes, or clean eyes with colored wing tips. Like every woman and her clothes, it tells a very personalized story.”
· HOW TO GET THE LOOK: “Only INGLOT’s extensive color range could give us so much freedom and variety. I love the AMC Eyeliner Gel and Freedom System Rainbow Eye Shadow for creating the different looks. We also went bold on nails, with INGLOT’s O2M Breathable Nail Enamel. The enamel allows water and oxygen to pass through, keeping the models nails in good condition.”