New Survey Stats: What Women Want in 2015
This report uncovers how women are feeling about everything from personal/family finances to life goals and their top worries. This survey was conducted by SheSpeaks, the leading women’s influencer platform, and Lippe Taylor, a leading integrated marketing communications agency that specializes in motivating women to buy.
1. 2015 Is The Year of Health: There are a lot items women want to accomplish in 2015, and getting healthy (68%) remains a top priority, followed by moving to a new home or remodeling a current one (42%) and making a positive impact on their community (36%).
2. Women’s Biggest Woes: Between family, friends and work, women juggle a lot, which means there’s a lot weighing on their mind. In 2015, health care (29%) continues to be a top concern among women, followed by worries over racial tension (20%) and job security (15%).
3. Going for the Green: 89% of women think their financial situation will stay the same or get better
4. Optimism in the New Year: 64% of women say they’re optimistic about the New Year
5. Tough it Out: 10% predict 2015 will be a tough year
6. Fit Bod: 27% women would rather lose weight than have an extra vacation (20%), a raise (12%) or an extra hour a day (7%)
7. Moving to Mobile: As we learned this year with lower-than-projected sales on Black Friday, shopping on-the-go is quickly catching up with, if not overtaking traditional points of sale as consumers increasingly turn to mobile shopping to save time and money. 20% of women say they’ll make MORE purchases on their mobile phones in 2015, up 4% from 2014.
8. Fashion, Beauty and Music Take Priority: Among the top purchases they plan to make on their phone in the coming year, clothing (30%), beauty products (29%) and downloadable music (28%) were at the top of the list.
9. I See London; I see France: When it comes to disposable income, 28% of women surveyed would spend it on travel
10. Maintaining the Balance: 64% of women are optimistic as they head into 2015, and to maintain that state of mind, they plan to spend time with family (73%) and do little things for themselves (72%). 50% just want more quiet/meditation time
*The SheSpeaks/Lippe Taylor survey was fielded online among 2,162 SheSpeaks members from December 12 – 16, 2014 and comprised of U.S. women aged 18 years and older.
The holiday season is complete and now it’s time to really reflect on yourself and how to make yourself better for next year. This year I know I grew up a lot and went through alot of roller coaster rides. Break ups and make ups and a lot of drama with friends, I ended up staying to the side and just spending the holiday season with the people that mean the most to me- my family. I know that sounds corny and what not, but I had one of the funnest holiday seasons ever. Next year I plan to bring even more bad girl swag to everything, and plan to be the best person I can be. I want to read, write, learn, and smile every single day. Yes it might sound corny, but maybe I’m a corny person. There is no reason or no one that is putting me back in these goals (anymore) and I’m glad. Who knows what this specifically means, but I know it will be a fun year.
My resolutions are:
– get back into school… (study!!)
– workout more!!!
– read! read! read!
– turn negativity into positivity
– and save! save! save!
2011 is coming and I’m ready (and cannot wait).
what are your goals/plans for the next year???
*HeyDoYou is for the cute, clever and connected*
I’ve got a ResolutionAt this time of season, we all go through our resolutions for the new year to come… eat less, play more, love harder, be smarter… all pretty open-ended resolutions! I am the queen of new year’s resolutions, and after so many attempts of successful ones (and a lot of self-help reading lol) I’ve come up with some pretty decent tips to carrying out your list!
- Unsure of where to start? Create a dream board like the one seen here;(http://www.oprah.com/article/spirit/inspiration/odreamboard).
- Make a list ~ its one thing to have the ideas in your head, but when your ideas are put onto paper you’re one step closer to making them into realities.
- Put your list somewhere it will be seen ~ ever heard of the phrase ‘out of sight, out of mind’? Well, when IN sight its a constant reminder.
- Make resolutions direct and closed-ended ~ this way there will be no room for ‘sort-of’ completions, either you did it or you didn’t.
- Create time lines ~ if your give yourself deadlines, you’ll be able to complete and move on to the next task.
- Don’t become discouraged by a rut ~ we all have times when things don’t go as planned, wallow for a moment but then move on… “on to the next!”
Hope your year is better than the last; I wish you health, love and success… without compromise.