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Spring DENIM Trends are HERE
I know the warm months have finally ended and we’re enjoying this cooler weather!…STS Blue, at the forefront of fashion trends, is excited to share their incredibly trendy and hip guide to Spring trends! All these Spring trends are effortlessly edgy, stylish, and the PERFECT answers to Spring you into your 2018 concerts, festivals, dates, and back yard BBQ’s looking fab!
Here’s what’s #TRENDING this Spring:
- STS is ready for spring, launching their new Ellie high-rise, Cameron, with a medium wash. Want that grunge look, while still feeling pretty, Cameron’s are SO cute!
- What’s spring without STS’ trendy Taylor Tomboy!? You can dress them up or down and look great either way!
- White step hem, super stretch & deconstructed Taylors are the perfect answer to spring fever!
- SHORTS ARE BACK!!! high rise, side slit, studs, shadow pockets, color, messy fray hems, pom poms & the list goes on!
- High-rise, Rose Bowl, double roll at the hem shorts are STS’ BIG item for spring!
- Denim skirts. long jean jackets, and short overalls are all new options to add to your spring wardrobes, too!
About STS Blue: The STS Blue denim line is inspired by the casual LA and Southern California vibe. The design team lives, breathes and loves denim! STS Blue styles are true to STSblue.com. Get social @STS_Blue on Instagram.size, and are made in a variety of fabrics to execute perfectly authentic washes while maintaining a flattering fit. They offer cotton, polyester, spandex and rayon blends for that comfortable, laid back, and effortlessly chic SoCal look. STS Blue is sold at Nordstrom, Macy’s, Dillard’s, and Von Maur, as well as online at
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Looking ahead
If you are wondering what will be the trend in 2011… Here is a peek.
*HeyDoYou is for the cute, clever and connected*
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Beauty Chemistry
Happy Monday everyone! I tweeked the blog like a maniac, I hope you like it. We are going to keep it like this for a while… Til I get bored again 🙂 Thank you for being understanding through all of the changes. Please give me your feedback. This is my first official week of school! It is going to be crazy. These classes are intense and so full of information. For those of you who don’t know, I am doing a Beauty PD at FiDM and they don’t play! I have only been to 2 of my 4 classes for this quarter so far but I will tell you what I did so far.
pic from here
Marketing Essentials (Friday mornings)
My teacher for this class is Lee Boylan from DYG. DYG is a huge agency based in New York that specializes in predicting consumer trends. So… basically, she knows what she is talking about 🙂 DYG, Inc. was founded in 1986 by Daniel Yankelovich, Florence Skelly, Madelyn Hochstein and Patrick Grande. The company is a recognized leader in the field of social and marketing research. The firm is distinguished by its expertise in the analysis and interpretation of social/cultural trends and human motivation. I really really want to work for a trending agency! The closest thing I can compare it to in Toronto is HotSpex, I have been a member since 2004. 2 years ago, I interviewed for an analyst position there and was told quite frankly that though I qualified, they didn’t think I was a good personality match for the job. They were probably right ha ha.We have a consistent readings, tests, projects and exams for the next 8 weeks. So here we go! Customer equity, societal marketing concept, production marketing concept, consumer perceived value, marketing myopia, selling marketing concept…
Principals of Beauty Technology (Saturday all day class 6 hrs oh.em.gee)
This class is all about the technical side of beauty…that means all the chemical ingredients, the process it gets developed, approved, tested, claims for all product categories. I feel like Kim Possible! So there is OTC (over the counter) and then Cosmetic. The teacher for this class is Amy Chang. She is an industry professional who has a background in organic chemistry and chemical engineering. So you can imagine it a little bit overwhelming to hear her talk about my favorite lipstick in terms of humectants, solubilizer, viscosity and emulsifiers. O_O. But this is gonna be a tough class considering I have no background in science. But… we made a lipstick in the first class!
The mould which the lipstick ‘bullets’ are made + beakers! Cool, like Dexter’s lab 🙂
Me analysizing the drag, odor, viscosity of the blue lipstick (Wet n Wild prototype)For this class, because it is a double class (on Saturdays) it is only 5 weeks long instead of 8. Which means… I have 2 assignments and a test by next class. Cosmetic Chemistry is going to be a tough class for me but we are making eye shadow next week! Yay.
Back to studying!
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I love Springwise
this year’s top100 fashion & beauty ideas
We’re deviating from our regular schedule to bring you the best new business ideas we’ve spotted over the last 12 months—smart concepts that will continue to provide entrepreneurs with plenty of opportunities in 2009. Next up: our 10 favourite fashion & beauty ideas, each of which taps into a current consumer trend:
- Yakkay — Stylish helmets for urban cyclists
- Transitional Sizes — Clothing rental for size-changing dieters
- Catwalk Genius — Adopt-a-designer program for crowdfunded fashion
- Sneakart — Customizing sneakers with removable stickers
- Stitsh — Click to buy: fashion blog is a street version of shopping mags
- Keds & Zazzle — Design your own Keds & sell them on Zazzle
- Tomboy Trades — Steel-toes and tool belts for women
- colorOn and Eye Majic — Press-on eye shadow kits
- Diesel & Roskilde — Limited-edition festival jeans
- Dondup — Bringing a dye back from the dead: luxury jeans tinted a long dormant blue
