Host of David Rocco’s Dolce Vita
Celebrity friends of Diesel will be donating their time to serve guests from the truck and after a four day Toronto tour ending on September 8th, 100% of the proceeds with be donated to ONEXONE.
Is that $100?
Look at little Jay Strut!
Founded in 1978, Diesel is a fashion industry legend. A pioneer in the world of denim and casual wear, it has always remained both outside and ahead of trends. Never forsaking its original DNA, it has evolved into an iconic global lifestyle brand with a flagship store in Toronto’s Yorkville neighbourhood (92 Yorkville), Yorkdale Mall and Montreal, Quebec (2114 de la Montagne).
ONEXONE (onexone.org) was founded on the principles that every single life is infinitely precious and that each person can make a profound difference in someone else’s life, one by one. This charity was founded by Diesel Canada’s president and CEO Joey Adler in 2005. ONEXONE’s vision is to improve the lives of children in Canada, the USA and abroad with programs dedicated to alleviate hunger and provides access to health care.