Spotted in Toronto: @DieselCanada and @OnexOne #DieselFoodTruck

Today, the Diesel Food Truck For Change will hit the streets of Toronto targeting festival movie goers and TIFF events. The Diesel branded food truck will be stationed at various locations around the GTA for four days serving tasty treats in exchange for donations supporting ONEXONE.


Host of David Rocco’s Dolce Vita

Celebrity friends of Diesel will be donating their time to serve guests from the truck and after a four day Toronto tour ending on September 8th, 100% of the proceeds with be donated to ONEXONE.


Is that $100?


Look at little Jay Strut!

About Diesel

Founded in 1978, Diesel is a fashion industry legend. A pioneer in the world of denim and casual wear, it has always remained both outside and ahead of trends. Never forsaking its original DNA, it has evolved into an iconic global lifestyle brand with a flagship store in Toronto’s Yorkville neighbourhood (92 Yorkville), Yorkdale Mall and Montreal, Quebec (2114 de la Montagne).


ONEXONE ( was founded on the principles that every single life is infinitely precious and that each person can make a profound difference in someone else’s life, one by one. This charity was founded by Diesel Canada’s president and CEO Joey Adler in 2005. ONEXONE’s vision is to improve the lives of children in Canada, the USA and abroad with programs dedicated to alleviate hunger and provides access to health care.