I had the chance to talk in depth with these companies at Cosmoprof Asia this year and learned a great deal about their company and the innovations! It is always exciting to discover new brands and I invite you to check out their products and add them to your holiday shopping list.
PROBO: Baby Products
This Taiwainese Brand created safe and effective cleaning products for babies. With Millennial moms being more and more aware of health and chemicals, this product line is the answer to their concerns. The marketing director of Probo took the time to explain to me why this is an exicitng innovation in the baby products category, check out what Crystal said.
HEYDOYOU: What is the main reason that Probo is different than other products?
PROBO: Our best seller is the wash, it is great to remove harmful pesticides, chemicals and wax off veggies so make sure the child is not eating those those. You can also use the soap to wash all bottles and sippy cups to removed mold and residue.
HEYDOYOU: How does Probo products do that?
PROBO: We developed a proprietary anti bacterial, anti viral that is safe. It neutralize and eliminate harmful pathogens and stops it organically from developing. It encapsulates them so they cannot continue in its development.
HEYDOYOU: How will you introduce Probo products into the market?
PROBO: We have an exciting licensing partnership with popular cartoon character Peppa the Pig and it will launch to market early next year. We hope that moms and kids will be attracted to this character they know and love so they will give Probo formulation a try.
PARISTY – Turn Key Manufacturer for color cosmetics/powder products
Paristry has a been a major player in the game since 1993 and they are the leaders in what they do. They spend a lot of effort into creative research, trend prediction and pushing the industry to be surprise and delight their customers. See what the head of product development shared with me during our interview.
HEYDOYOU: What are you most proud of today in your booth?
PARISTRY: We have a lot of new items here so I am not sure where to start. I guess one of the items many Cosmoprof attendees have focused on are these (Pearlized sea collection)
HEYDOYOU: I am interested in these too and I noticed there is a underwater trend in beauty and fashion. Tell me about these.
PARISTRY: These are custom made, we created stainless steel molds to make these perfect 3D pressed powder eye shadows. They can also be use for lip color and is very versatile. The process is expensive so you will see these in luxury products in the new year.
HEYDOYOU: How do you come up with your ideas?
PARISTRY: This is our trade secret! Seriously, we dedicated a lot of time for workshops and brainstorms. We also look to industries outside of beauty for inspiration like food, fashion and even technology.