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New Spring, New Beauty – IT Cosmetics’ NEW Must-Have Super Creams
IT’s your super creams to the rescue!
IT Cosmetics Confidence in a Cream Rosy Tone and Confidence in a Neck Cream are here to save your skin from dryness and fine lines. Infused with skin-loving ingredients, these products work to moisturize, revitalize and transform your face and neck for a more youthful appearance! Both creams cater to all skin types and concerns to address these issues and help you feel like your most confident you!

NEW Confidence In A Cream Rosy Tone Moisturizer ($48.00)
Confidence in a Cream Rosy Tone Moisturizer is your quick-absorbing moisturizer that’s enhanced with rosy tone pigments to revitalize skin with the look of instant vitality, which diminishes with age. Perfect for all skin types and an ideal moisturizer for aging skin, this rejuvenating cream gently exfoliates and stimulates surface cell renewal to make your skin look younger.


Infused with iris root, peony extract, aloe leaf juice, squalane, chickpea extract, lipohydroxy acid and other skin-loving ingredients, this intensely hydrating moisturizer transforms dull skin with each application by boosting its natural surface cell turnover, smoothing uneven skin texture and helping to revive your complexion for a lifted, less tired look. You’ll see powerful results instantly and more dramatic results over time!- Quick-absorbing moisturizer enhanced with rosy tone pigments to revitalize skin with the look of instant vitality
- Gently exfoliates dull skin and stimulates surface cell renewal for a more youthful appearance
- Infused with iris root, peony extract, aloe leaf juice, squalane, chickpea extract and lipohydroxy acid

NEW Confidence In A Neck Cream Moisturizer ($52.00)
Confidence in a Neck Cream is your groundbreaking moisturizer that transforms the appearance of your neck, décolleté and chest! Perfect for all skin types, this quick-absorbing super cream is clinically tested to reduce the look of horizontal neck lines and improve firmness, smoothness and elasticity.

Featuring fucoidan seaweed extract, shea butter and a Tri-Structural Complex composed of elastin, collagen and hyaluronic acid, this firming moisturizer instantly revitalizes the look of skin for a supple, smoother appearance and provides a tightening effect with continued use. It’s truly your must-have moisturizer for younger-looking skin!

- Quick-absorbing and firming super cream transforms the appearance of your neck, décolleté and chest!
- Reduces the look of horizontal neck lines and improves skin’s firmness, smoothness and elasticity
- Infused with Tri-Structural Complex, shea butter, ceramides, fucoidan seaweed extract and niacin
Let us start the beautiful May with IT Cosmetics’ NEW Must-Have Super Creams!
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Hot Mama from the Lip BAR
Making your Monday a little brighter with a new release from The Lip Bar.The new shade Hot Mama is a spicy, fire-engine red and it’s bringing all the heat. Made with our signature liquid-matte formula, this fierce hue is fully loaded aka there’s no need to worry about feathering or fading. So Busy Moms, no need to reapply.
As the name suggest, Hot Mama is an ode to motherhood and a celebration of one of the most impactful roles a woman can have, being a mother. The color red has often been identified with “power” and we salute and intend to further solidify the power that lies within each women who has given life. One of the biggest challenges of motherhood is finding time to take care of yourself amongst all the roles and responsibilities required to take care of their families and household. At the core TLB’s mission is to not compromise health and we want to further encourage and empower our customers to take time to fill their cups so that they can be the best versions of themselves for their loved ones. Taking an extra minute to put on Hot Mama has the potential to impact someone’s entire day.You can shop Hot Mama at thelipbar.com, $13 -
A clinically proven and dermatologist-recommended dietary supplement
Free radicals are everywhere. We are exposed to free radicals every day. Alcohol, tobacco, chemicals, and sun radiation are all common ways we are exposed. Antioxidants can help. Providing free radicals with antioxidants to replace their missing electrons helps stop the damaging oxidation chain reaction. Foods high in antioxidants and dietary supplements like Heliocare, feature powerful antioxidant properties that help maintain the skin’s ability to protect itself from the harmful effects of free radicals.

Heliocare Daily Antioxidant Formula contains an antioxidant called Polypodium leucotomos (PLE), which aids in eliminating free radicals and their harsh effects on your body.* Reducing free radicals can help with “beauty fatigue” as well, as it helps to maintain younger-looking, more resilient skin.* Only the PLE extract in Heliocare, which has been studied for over 25 years, has been extensively tested by leading American and international dermatologists.

Heliocare is a simple, one-a-day dietary supplement made with Fernblock® Polypodium leucotomos extract (PLE). This natural extract is packed with antioxidant properties that help maintain your skin’s ability to protect itself against the aging effects of free radicals.*
Heliocare’s improved capsules are now:
• Vegan • Gluten-Free • Free of Artificial DyesBut how does a capsule help your skin protect itself? The unique Polypodium leucotomos fern (native to Central and South America) has developed its own protections against harmful free radicals in the environment. For centuries, the unique traits of this natural fern have been used to treat many skin-related conditions and promote skin resilience and youthful appearance. Now it’s your turn.

Help your skin protect itself from the aging effects of free radicals.*
- Take daily to promote younger-looking, more resilient skin*
- Antioxidant-rich formulation
- Clinically proven, proprietary extract (Fernblock®)
- Gluten-Free & Vegan
- No Artificial Dyes
- Dermatologist Recommended
Usage: Take 1 capsule daily in the morning. An additional 1-2 capsules can be taken at equal intervals throughout the day.
Where to get it: Walgreens nationwide at a retail price of $29.99 (60 capsules)
For more information, please visit Heliocare.com or Ferndalehealthcare.com.

ABOUT FERNDALE:
FERNDALE HEALTHCARE® HAS A RICH HISTORY THAT SPANS MORE THAN A CENTURY.
The company was founded in 1897 as the J.F. Hartz Company. It began locally in Detroit, Michigan providing surgical instruments, as well as various medical supplies and equipment, to the medical profession. Within a few decades, significant advancements in medicine allowed the J.F. Hartz Company to swiftly evolve from a local pharmaceutical manufacturer into a major healthcare company with national recognition. In the 1950’s it became known as Ferndale Laboratories, Inc. Over the years, the company achieved exponential growth by meeting the changing needs of patients and healthcare professionals.
Today’s Ferndale Healthcare Inc., incorporated in 2010 as part of the Ferndale Pharma Group, Inc., targets several key specialty markets encompassing disease states ranging from various dermatologic conditions to benign anorectal disorders. Our mission is to provide high-quality, value-added products that help patients get back to what matters most in their lives—living well. We are proud that so many of our products are leaders in their respective categories and that they continue to maintain that leadership position.
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Father’s Day Gifts for All of The DILFs Out There!

It is always a good idea to prepare the gifts earlier than last minute, especially for Father’s Day. You know what I mean – it is so difficult to hunt nice gifts for guys, no matter for boyfriend, husband or dad. Father’s Day is coming, not very soon, but trust me, now is the perfect timing to prepare the gift in advance. I’m looking to spice things up for the men this year and introduce you to sassy gift ideas for the Zaddy (and I do mean Zaddy) in their lives.
Tame the Beast is a revolutionary, arousing line of head to toe grooming products. With a focus on raw, energizing properties and all natural botanicals, Tame the Beast covers all the basics of manscaping. Shower, shave, style, beard, skin…they got it covered.


NEW Beast Blue Bar Soap ($15.00):
The bar is BACK! 100% natural bar soap with heightened levels of organic essential oils and crisp Beast Blue™ scent. Extra moisturizing for beasts of all kinds, including tender beasts with sensitive skin.
Invigorating at first sniff and smooth to the touch, this gentle hydrating soap features only plant-based ingredients like Organic Palm Oil (Rainforest Alliance Certified™), Coconut Oil, Olive Oil and Almond Oil. Beast Blue™ brings notes of Juniper, Citrus, Eucalyptus and a hint of Musk of the Beast. Perfectly complements Tame the Beast® Sandpaper Scrub Bar Soap, which adds a heightened level of exfoliation from lava rock.
100% vegan, cruelty free and produced in the U.S.A.
DIRECTIONS: When not using, keep soap as dry as possible. Pro tip: cut your natural soap bar (especially the brick) in half and alternate use of each half (this gives your soap more time to dry).


Nutt Butter ($19.00): The first ever multipurpose lotion for the boys – with an exhilarating eucalyptus tingle! It’s a blend that checks all the boxes: Anti-Aging, Anti-Shriveling, Anti-Chafing, Anti-Dryness, Anti-Sagging, yet botanically bountiful. Don’t be shy, check out Nutt Butter Edibles.
The ‘other’ down-there products (powders, creams, wipes) for men are all about anti-wetness and anti-odor, leaving a strong, distinctive scent of artificial chemicals. TAME the BEAST® Multipurpose Nutt Butter is a creamy anti-chafe skin and body experience derived from ingredients such as Jojoba, Aloe, Comfrey Root, Calendula, Chamomile, Shea, Cocoa, Mango, Rosemary, Eucalyptus, Lavender, and Vitamin E, giving your skin and body a more natural and welcoming scent.


BBC Travel + Starter Sets ($27.00):
A little bit of everything for the Daddio on the go. Multipurpose Nutt Butter, Extreme Yawp All-in-1 Hair & Body Wash, Beast Butter Face Lotion, Sandpaper Scrub Bar Soap with Lava Rock, Single-Use Samples, Beast Butter Whole-Body Shave Cream & USDA Organic Beard Oil.
Get the perfect introduction to our products with travel-friendly sizes of TAME the BEAST® favorites. No hidden fees, free shipping included.
What’s you get:
- Multipurpose Nutt Butter (3oz)
- Extreme Yawp All-in-1 Hair & Body Wash (2oz)
- Beast Butter Face Lotion (3oz)
- Sandpaper Scrub Bar Soap with Lava Rock (1oz)
- Single-Use Samples (usually 3 at 5mL each)
- Beast Butter Whole-Body Shave Cream (3oz) (“Shave” kit only)
- USDA Organic Beard Oil (“Beard” kit only)


Beast Box™ Gift Sets ($93.50):
Beast Box™ is the ultimate gift-able collection of men’s grooming products. Each kit features Tame the Beast® hair, body, beard, skin and shaving favorites in a stylish box of beastliness at yawp-inducing discounts off the regular price. Beast Box™ lets you easily give the gift of awesome, adventurous, bold grooming to a beloved beast… or reward yourself with a premium grooming experience. Add gift wrap during checkout for a totally turnkey gift experience.


Beard Essentials Traveler Kit ($45.99):
Tame the beast on the road! This travel-friendly set include TSA-compliant sizes of the energizing Extreme Yawp Beard, Hair and Body Wash (2oz), Beard Moisture Balm (2oz), Mint Slap Beard Oil Treatment (2oz), and Beard Brush.


We live in a world full of constraints, one that tells us to slow down, rein it in, turn it down, use our inside voice, shut up. BEAST® would never tell you that. The shower is your space, your temple. There, the only three words you need to know are these: Turn it up. Turn up the energy, electricity and intensity. Turn up the raw, natural botanicals. Turn. It. Up. Welcome to grown-up grooming. Visit GetBeast.com for the entire brawny line, also available on Amazon. -
IT’s Time to Spring Clean Your Makeup Bag!
IT’s time for Spring cleaning! Say “BYE BYE” to those winter products weighing you down and refresh your makeup bag with these Top 5 BEST-SELLING and AWARD-WINNING products! These staples do IT all—from airbrushed full-coverage to bold brows and full lashes, IT Cosmetics has you covered to feel like your most beautiful you!
Why You’ll Love IT:

Your Skin But Better CC+ Cream with SPF 50+ ($39.00)
- Full-coverage color-correcting cream, anti-aging skincare and SPF 50+ UVA/UVB physical sunscreen—in one step
- Anti-aging peptides, hydrolyzed collagen, vitamins and antioxidants
- Delivers 7 products, all in one
- Full-coverage foundation
- SPF 50+ UVA/UVB physical sunscreen
- Brightening color corrector
- Hydrating anti-aging serum
- Poreless finish primer
- Dark spot concealer
- Moisturizing day cream

Bye Bye Under Eye Concealer ($26.00)
- Full-coverage, anti-aging, won’t crease or crack
- Expression Proof™, humidity-proof, and waterproof
- Anti-aging peptides, vitamins, antioxidants, hydrolyzed collagen and hyaluronic acid
- Available in 48 shades

Bye Bye Pores Pressed ($29.00)
- Bye Bye Pores Optical Blurring Technology™ blurs the look of imperfections for a flawless finish
- Universal translucent shade for all skin tones
- Contains anti-aging silk, hydrolyzed collagen, antioxidants and peptides

Brow Power Universal Eyebrow Pencil ($24.00)
- Budge-proof formula looks like real hair and adheres to skin for brows that last
- Universal Taupe shade transforms to all brow hair colors based on pressure
- Formulated with brow-enhancing biotin, green tea, and antioxidants

Superhero Mascara ($24.00)
- Exclusive Elastic Stretch Technology for volume and length
- Lash-Changing Power Brush for maximum reach, lift, separation and curl
- Super-buildable mascara for custom lash-power results
- Super Black pigment plus collagen, biotin and peptides to condition as you coat
About IT CosmeticsDeveloped with plastic surgeons, IT Cosmetics creates clinically tested, innovative, problem-solving makeup and skincare products that harness cutting-edge anti-aging technologies and high-performance skin-loving ingredients to provide you with serious beauty solutions that help you look and feel your most beautiful! IT Cosmetics is a top beauty brand sold at ULTA Beauty, Sephora, QVC, Macy’s, Selfridges and itcosmetics.com.Discover it. Love it. Believe it.GAME-CHANGING PRODUCTS, LIFE-CHANGING RESULTS! -
Creme Of Nature Launches New No Mix, No Mess and Easy To Apply Clay & Charcoal Collection
Say hello to beautiful and defined soft curls
with the new collection featuring natural ingredients, Rhassoul Clay,
Activated Charcoal and Bentonite Clay,
all known to effectively detoxify, cleanse and replenish moisture
Trusted hair care leader Creme of Nature® is excited to expand its portfolio with a new Creme of Nature Clay & Charcoal Collection for women with natural textured hair. Infused with a blend of Moroccan Rhassoul Clay, Activated Charcoal and Bentonite Clay, the new products target consumers who seek beautiful, defined curls with products to cleanse, purify and detoxify hair. The new collection has been available at Walmart and local beauty supply stores starting March 2019.

“Daily use of products and active lifestyles can result in dryness, product buildup and dull, lifeless curls,” said Teneya Gholston, director of marketing for Creme of Nature. “Inspired by one of the most researched online DIY beauty treatments, our new Creme of Nature Clay & Charcoal Collection takes the guesswork out of the process with no mix, no mess and easy to apply products. The new line is an easy three-step process formulated to purify and replenish the natural moisture into the hair, resulting in beautiful popping curls.”

Individually, Rhassoul Clay is known to reduce dryness and restore moisture, Activated Charcoal effectively purifies hair, while Bentonite Clay detoxifies and restores hair balance by removing buildup. This detox and softening product line will thoroughly cleanse the hair while enhancing curl definition and curl clumping; ultimately, leaving your hair living its best life!

All products have been formulated without petrolatum or mineral oil and contain high-quality ingredients, resulting in healthy-looking and clean hair for better management and styling.
Creme of Nature Clay & Charcoal hair care collection, made with Moroccan Rhassoul Clay, Bentonite Clay, Activated Charcoal, Apple Cider Vinegar and Aloe Vera, includes:
- Creme of Nature Clay & Charcoal Pre-Shampoo Detoxifying Clay Mask 11.5 Oz. (SRP $6.48) – Detoxifies by removing buildup and infuses deep moisture.
- Creme of Nature Clay & Charcoal Soften & Moisture Replenish Shampoo 12 Oz. (SRP $5.48) – Gently cleanses without stripping hair of its natural moisture and controls frizz.
- Creme of Nature Clay & Charcoal Soften & Moisture Replenish Conditioner 12 Oz. (SRP $5.48) – Enhances natural shine and softness.

Remove heavy build up while cleansing, detoxifying and infusing deep moisture with our Pre-Shampoo Detoxifying Clay Mask.
PRODUCT BENEFITS
- Cleanses & Infuses Deep Moisture
- Provides Touchable Softness
- Mineral Rich Formula Detoxifies by Removing Product Build Up
- Controls Frizz
NO Mineral Oil*, NO Petrolatum*

Infused with a blend of Moroccan Rhassoul Clay, Bentonite Clay and Activated Charcoal our Soften & Moisture Replenish Shampoo gently cleanses without stripping your hair of its natural moisture and controls frizz.
PRODUCT BENEFITS
- Gently Cleanses without Stripping Hair of Natural Moisture
- Conditions
- Controls Frizz
- Restores Moisture
NO Sulfates*, NO Mineral Oil*, NO Petrolatum*

Enhanced curl definition, softness and natural shine are yours with the Soften & Moisture Replenish Conditioner.
PRODUCT BENEFITS
- Restores Moisture & Softness
- Controls Frizz & Enhances Curl Definition
- Enhances Natural Shine
NO Mineral Oil*, NO Petrolatum*
About Creme of Nature
The Creme of Nature brand includes a wide range of product choices to help you achieve the look you want in the healthiest, most nourishing way possible. Explore the full product offering to best suit your needs:
Argan Oil from Morocco
Experience the luxury of Argan Oil, a precious oil found only in Morocco, that revitalizes, protects and adds Exotic Shine™. This new expansion to Creme of Nature offers styling products, hair color, shampoos and treatments. Argan Oil for Natural Hair products are available, as well!
Certified Natural Ingredients
The signature line of shampoo, conditioners and treatments with Certified Natural Ingredients, including nourishing Coconut Milk, Mango and Shea Butter, and Acai Berry and Keratin. Moisture-rich hair color also offers rich, long-lasting color with shine that is ammonia-free and provides 100% grey coverage.
Creme of Nature invites you to join the family! For more information about Creme of Nature, please visit cremeofnature.com.
