• pet,  Toronto,  WorldWide

    PureBites Donates $500,000 Worth of Dog and Cat Treats to Toronto Humane Society and ASPCA to Support Pets and Pet Parents Amid COVID-19

    The bond between people and pets has grown stronger than ever. As having man’s best friend by your side is great to provide companionship and support mental health – it’s important to ensure they’re also cared for and nourished with healthy treats and food. PureBites®, a leading Canadian Company of natural dog and cattreats and food, has donated over $500,000 worth of its Dog and Cat Treats, as well as Food and Toppers to the Toronto Humane Society and ASPCA to support pets and pet parents in need amid COVID-19. While many have more time to welcome a new pet into their lives, with lost jobs and hardships experienced due to the coronavirus – individuals and animal rescue organizations are faced with financial restraints, limited resources, and are in need of additional support to continue to keep our beloved animals healthy and safe.

    “We are currently living through an unprecedented time in our lives,” says Marc Cathcart president of Pure Treats Inc. the makers of PureBites®. “People are going through financial hardship and social distancing, but one bond that holds true during good and bad times is the one between a pet and their family. At PureBites® – we have always believed this, which is why we have donated over $500,000 worth of PureBites® products to the Toronto Humane Society and the ASPCA.”

    Animal welfare organizations across the country are reporting a surge in demand for rescue dogs and cats as Canadians look for furry companions to keep them company during self-isolation. PureBites® is supporting the Toronto Humane Society who has continued to find placements via digital applications and provide aid in keeping their tummies full during this challenging time.

    “The impact that this donation has is massive. Our animals, and the animals across the GTA thank PureBites,” said Hannah Sotropa, Toronto Humane Society Public Relations Specialist.“Toronto Humane Society is a non-profit organization that relies solely on donations and public support. Because we have no government contract, when we are lucky enough to receive donations like this, we are so abundantly grateful. All of our animals receive enrichment 365 days a year which includes positive reinforcement training with our robust training department; this involves a lot of praise and A LOT of treats!”

    With a wide assortment of one-ingredient treats and its NEW RAW Freeze Dried Food or Topper, PureBites® is the ideal choice for health conscious pet parents. “We are hearing so many great stories about people adopting pets during these difficult times”, says Marc Cathcart. “Giving away PureBites® treats or food to new pet parents will only help foster the human animal bond. We are hoping that this donation will bring some joy to people and their pets because we all need a little cheer right now.”

    About PureBites® (Pure Treats Inc.)

    Founded in 2005, PureBites® is a Canadian company from Montreal Quebec. Over the past 15 years, PureBites® has become a leader in natural dog and cat treats and food. Focused on its core principle ofasking pet parents to turn the bag around and look at their natural and pure ingredients, PureBites® isbuilding a loyal following of pets who are crazy about PureBites® nutrient rich treats, food and toppers.PureBites® dog and cat treats, food and toppers are available throughout leading North American petspecialty chains like PetSmart, Pet Valu, Petland, and Ren’s, as well as thousands of neighborhood petstores.

    PureBitesâ are available at the finest pet specialty retail stores nationwide and are available in different sizesranging from a Suggested Retail Price of $1.49 to $29.99. For additional information on PureBitesâ, pleasevisit www.purebites.com or follow them on Facebook (www.facebook.com/purebites) or Instagram @purebitespettreats on Instagram.

    About Toronto Humane Society

    Toronto Humane Society is an animal welfare organization whose mission is to promote the humane care and protection of all animals and to prevent all forms of cruelty and suffering.  One of Toronto’s oldest charities, they operate as an animal shelter and high-volume clinic with spay/neuter and vaccination services. In recent years, they have sought to expand beyond shelter activities to further improve the lives of animals. Their new initiatives include an expanded pet food bank, dog training programs, educational outreach and animal rescue operations at both the local and international level.  For more information, visit www.torontohumanesociety.com. 

    About the ASPCA

    Founded in 1866, the ASPCA® (The American Society for the Prevention of Cruelty to Animals®) is the first animal welfare organization in North America and serves as the nation’s leading voice for animals. More than two million supporters strong, the ASPCA’s mission is to provide effective means for the prevention of cruelty to animals throughout the United States. As a 501(c)(3) not-for-profit corporation, the ASPCA is a national leader in the areas of anti-cruelty, community outreach and animal health services. For more information, please visit www.ASPCA.org, and be sure to follow the ASPCA on Facebook, Twitter, and Instagram.

  • My Dog Jacob,  New York

    @ASPCA Young Friends Benefit

    2013 Annual ASPCA Young Friends Benefit, Copycat

    CEO Matt Bershadker  – Adopt Remy here

    credit: BFA / Laila Bahman


    A few days ago Tai and I were invited to the Young Friends Benefit in NYC by the ASPCA. The event inspires young professionals to make a difference in the lives of animals through social, educational and philanthropic activities.


    The venue was right off the westside highway in the Frank Gehry-designed The IAC HQ (555 West 18th Street, NYC). It’s a wonderful evening of cocktails, dancing, hors d’oeuvres, and do-gooding that will benefit and raise awareness for our four-legged friends to help them find good, healthy homes.

    There were 3 kinds of pizza cut into small squares, pita and hummus and a whole table full of candies. Of course the bar was well stocked and incredible items for silent auction. Some of the items in included dog acupuncture, underwater dog books for kids, purse from Michael Kors and everything from Jewelry to custom tailored suit. All for a good cause of course.

    I have a soft spot for rescue dogs because it really takes a patient and special opportunity for you to receive the gift of love from a dog. The connection that I have with Jacob is incredible and I would recommend it for anyone! You think you are changing the dog’s life when really the dog is showing a whole new side of reality to you.

    That sweetie pie Remy – She is so gentle and would be a great pet for anyone!

    Music by DJ Kiss was amazing! 🙂

    Find out how you can help pets in need on www.aspcayoungfriends.org

  • New York

    ASPCA hosted the 16th Annual ASPCA Bergh Ball

     last night the ASPCA hosted the 16th Annual ASPCA Bergh Ball at The Plaza Hotel. The black tie ball, “Animal Kingdom,” welcomed a passionate and distinguished crowd of animal lovers to dine and dance in support of the ASPCA’s mission, “to provide effective means for the prevention of cruelty to animals throughout the United States.”

    ASPCA Bergh Ball

    We have photography of all of our esteemed attendees, including our Master of Ceremonies, Isaac Mizrahiand ASPCA President & CEO Ed Sayres, who was honored during the ceremony.

    ASPCA Bergh Ball

    Also in attendance were the following VIPs: actress Lake Bell and her fiancée, artist Scott CampbellMayor Michael BloombergGeorgina BloombergCarolina HerreraGraydon Carter, Dylan Lauren, Fredrik Eklund (Bravo’s Million Dollar Listing), Joanne Nosuchinsky (Miss New York USA)

    Additional attendees and photography include:  WNBC’s Chuck Scarborough, model Camilla Hansen, NBC sports reporter Michelle Beadle, 1stDibs.com Founder Michael Bruno, author Barbara Taylor Bradford,Laura Zambelli BarketArriana and Dixon BoardmanMichele and Fredrik GradinLinda and Benjamin V. LambertMargo and James NederlanderAmy and Frederick TanneKim White and Kurt Wolfgruber, among others.

     Additionally, to commemorate the evening, the Empire State Building was aglow in orange.

  • New York

    Animal Kingdom at the Plaza

    The 16th Annual Bergh Ball on Thursday April 11th at The Plaza Hotel!

    It’s an amazing event that draws a passionate celebrity, society and VIP crowd of animal lovers who come to dine and dance in support of the ASPCA’s mission, which is to provide effective means for the prevention of cruelty to animals throughout the United States.

    This year’s black-tie ball is titled “Animal Kingdom,” and popular designer Isaac Mizrahi will once again be our esteemed MCThere will a number of ASPCA celebrity friends and supporters to attend as well!   Sounds really exciting 🙂  We are always black tie ready!



    I might wear this outfit —->