• New York

    Beauty Brand Spotlight: @LimeCrime

    One of my favorite social media case studies ever!  This indie brand has catapulted into the major leagues by the sheer force of social media. Started by Lolita Goth Blogger as a physical manifestation of her dreams of unicorns and sparkles. Meeting her at SpaceNK in New York and hearing her talk about how her dreams became reality was both inspiring and awesome.

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    Her online fan base was more than ready for these products to launch that it was a no-brainer to get this beauty line off the ground.


    It’s not what’s natural, or even what looks best… It’s what feels right at the moment! – Doe Deere, Lime Crime Founder

    Though she is just a tiny little thing, Doe has the imagination and power that can rival any beauty giant. She is versatile, a makeup genius and product development guru. Here are some of my favorite Lime Crime products:

    1. Carousel Gloss – Like nothing you have seen before with Cotton Candy scent

    2. Opaque Lipstick – The blue lipstick that put her on the map

    See more at www.limecrimemakeup.com

  • New York,  WorldWide

    @LimeCrime Lips

    Check out this Carousel Gloss by Lime Crime Cosmetics! In a fun twisted tube, highly pigmented Carousel Gloss allows for build-able lip coverage, ranging from a light, sheer tint to an opaque, full gloss. I have “Cherry On Top” a bright red for full, juicy lips!

    I’m amazed at the coverage and long-wear ┬áthat I got from this lip gloss. It’s basically a “liquid lipstick”, and best of all, it doesn’t stain! Usually with red lip products, the color stains and leaves a sore-looking tint on your skin. With Lime Crime Carousel Gloss I was delighted with how easily I was able to correct any mistakes without a trace of color left behind. Of course, the bristled lip brush makes for easy lip-lining.

    Lime Crime Carousel Gloss comes in 5 great lip colors, each at about $17. To shop online or see more of Lime Crime’s Cosmetics, visit their website!