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Spring DENIM Trends are HERE
I know the warm months have finally ended and we’re enjoying this cooler weather!…STS Blue, at the forefront of fashion trends, is excited to share their incredibly trendy and hip guide to Spring trends! All these Spring trends are effortlessly edgy, stylish, and the PERFECT answers to Spring you into your 2018 concerts, festivals, dates, and back yard BBQ’s looking fab!
Here’s what’s #TRENDING this Spring:
- STS is ready for spring, launching their new Ellie high-rise, Cameron, with a medium wash. Want that grunge look, while still feeling pretty, Cameron’s are SO cute!
- What’s spring without STS’ trendy Taylor Tomboy!? You can dress them up or down and look great either way!
- White step hem, super stretch & deconstructed Taylors are the perfect answer to spring fever!
- SHORTS ARE BACK!!! high rise, side slit, studs, shadow pockets, color, messy fray hems, pom poms & the list goes on!
- High-rise, Rose Bowl, double roll at the hem shorts are STS’ BIG item for spring!
- Denim skirts. long jean jackets, and short overalls are all new options to add to your spring wardrobes, too!
About STS Blue: The STS Blue denim line is inspired by the casual LA and Southern California vibe. The design team lives, breathes and loves denim! STS Blue styles are true to STSblue.com. Get social @STS_Blue on Instagram.size, and are made in a variety of fabrics to execute perfectly authentic washes while maintaining a flattering fit. They offer cotton, polyester, spandex and rayon blends for that comfortable, laid back, and effortlessly chic SoCal look. STS Blue is sold at Nordstrom, Macy’s, Dillard’s, and Von Maur, as well as online at
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2017 Jeans Industry Trend Watch You Don’t Want to Miss
Jeans have been around for over 140 years, but even along that journey there have been changes along the way. New trends bring with them styles and options that help to create a look and define an attitude. The same goes for the 2017 jean trends that will be hitting the market in the coming weeks and months.
“There are some exciting jean fashion trends that are on the horizon,” explains Jonathan Greenberg, chief operating officer of Swat Fame Inc., who manufactures the popular STS Blue line of jeans. “They will give people a chance to show their personality, as well as add to their personal style.”
The 2017 jean fashion trends to watch for include:
- All about the ankle. Jeans that are ankle length and have ankle detail will be a big hit in 2017. Variety will be everything on inseams ranging from 29-26; such as a step hem, curved hem, raw hem, and fray hem. A perfect opportunity to highlight your new shoes.
- This is going to be huge this year. STS Blue will be debuting some trendy yet affordable ones at the beginning of the year, with more to be showcased in May and June.
- Authentically Vintage Washed. People love how the 100 percent cotton gives the most authentic looking vintage wash, but it’s not the most comfortable. In 2017, look out for a super relaxed short in 100 percent cotton that is still comfortable to wear, but looks like a vintage pair of shorts.
- Black is back. The color black has been a huge trend all year and will continue into 2017. STS Jeans will be offering a few cool black shorts, one with a cut out embroidered detail and one that is faded, destroyed and very lived in.
- Deconstructed Boyfriend Jeans. Watch for super destroyed jeans that feature wide-open holes. These jeans will make a statement with one glance.
“LA helps to set the trends that the rest of the nation follows,” says STS Blue creative director Evelyn Ober. “We can’t wait to show you our spring collection and know they will be a big hit with those who love STS Blue, as well as those looking for something on trend and is effortlessly cool to wear this New Year.”
STS Blue has become a favorite of millennials because it gives them the chance to wear affordable Southern California-style fashion no matter where in the country they may live. They also help spread the movement through social media sites like Instagram, where their fans are referred to as “denim dolls” (#DenimDolls).
LA-inspired STS Blue is a line of jeans and jean shorts made for those who want to live the Southern California life and represent it no matter where they live. The jeans are casual chic, comfortable, and sexy. They are leading the pack when it comes to the LA-inspired denim fashion movement. Thanks to STS Blue styles, trend-setting washes and fabric blends, you can have a jean that is comfortable enough to wear everyday!About STS Blue:
The STS Blue denim line is inspired by the casual LA and Southern California vibe. They live, breathe and love denim! STS Blue styles are true to size, and are made in a variety of fabrics to execute perfectly authentic washes while maintaining a flattering fit. They offer cotton, polyester, spandex and rayon blends for that comfortable, laid back, and effortlessly chic So Cal look. STS Blue is sold at Nordstrom, Dillard’s, and Von Maur, as well as online at STSblue.com. Styles include skinny jeans, boyfriend jeans, denim shorts, and more; all with a friendly price point averaging $50.For more information, visit the site at: STSblue.com and follow the latest Cali trends @STS_Blue.
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Inside @maviUSA Kitchen… Cooking up some denim!
Mavi invites you for an insiders look into Mavi’s “Denim Kitchen” to get an exclusive view into the world of denim creation.
Take a look inside Mavi’s workshop, or kitchen if you will, to find out how a classic 5-pocket jean is made with an emphasis on creating the perfect fit using quality fabric finishing with sophisticated and innovative detailing.
Lifestyle, freedom, love, joy, adventure and passion go into the making of every Mavi jean!
Founded in Istanbul in 1991, Mavi designs a full collection of denim and separates for men and women. It is Turkey’s first fashion brand to become a global business and has been the country’s leading denim brand since 1996. Today, Mavi is sold at over 4,000 specialty stores, better department stores and specialty chains in 50 countries including the US, Canada, Turkey, Australia, Germany, Netherlands and Russia. Mavi has over 285 retail stores with flagships in New York, Vancouver, Montreal, Istanbul, Berlin, Frankfurt and Dusseldorf and has sold over 40 million pairs of jeans.
Mavi, which means “blue” in Turkish, is known for high quality, great fitting and fashion-forward premium denim that not only fits the bodies of its customers, but their lifestyles as well.
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That Tricky Fall Fashion @HanesHosiery @coopandhen @limecrime
Dress, $13 / Rag & Bone hooded jean jacket / Hanes plus size opaque tight / ASOS shoulder bag / Stella Dot bracelet / Napoleon Perdis false eyelash / Ralph Lauren fragrance, $34 / Hello Camo (Adult Kids) Black Poly Cotton T-Shirt / Case Scenario Iphone Cover Pantone Caviar, $40The weather is so weird! I remember Octobers to be snowstorms and now it is unseasonably warm in the 20’s! The only way to make sense of this strange weather and what you should wear so you don’t get sick is difficult. The one key item that will make a world of difference in your ootd (outfit of the day) is HANES tights! These babies will give you the right transition from summer to fall and day to night. this could easily be a summer outfit if you rocked this with bare legs but because of the textures – Pony hair flats from Coopandhen and the denim jacket with heather sleeves from Rag & Bone, this is now your perfect fall outfit. Hanes has a wide range of textures, opacity and colors so make sure you pick up at least 3 pairs to get you through November. A bright lip is my signature look so thank you to Lime Crime for being the cherry on top. -
Denim Perfection @DAVID_KAHNJeans
Happy Fashion Week New York friends! It is the beginning of an exciting 7 days so make sure you pace yourself. While everyone is trying to be more eccentric than the next person – I will opt for the classic looks. Black and White and also White and Denim with a pop of color.
I never heard of David Kahn jeans until recently and when I tried them on, I was sold! The Nikki Ankle fit is incredible and there is stretch in every pair. The last few years, I have been living in leggings and dreading the times I have to wear jeans but these are so comfy I have been wearing them 2 days straight! I love the way they have a 8 inch rise so your butt never hangs out and you don’t have to be constantly tugging at them. Since I am only 5’3 the ankle style fits me perfectly, no cuffing or altering required! They do not squish your butt at all. They actually lift them – how cute!
David Kahn Jeanswear is a California-based denim company that features both men’s and women’s designer jeans. Since 1999, these jeans have been designed and merchandised by David Kahn and the collection consists of the highest quality Japanese and Italian premium denim with the most sophisticated and inventive washes available anywhere. David Kahn Jeans are carried in the most exclusive specialty stores in the United States, and around the world. David Kahn Jeans are best know for their quality and fit. Many Hollywood celebrities such as Debra Messing, Nicolette Sheridan, Geena Davis, Julia Roberts, Jamie Pressley and Cameron Diaz wear David Kahn Jeans. David Kahn denim was also named a “brand to look for” in Oprah Magazine February 2008. An addition to our celebrity news is that Kristi Lee Cook showed off a pair of David Kahn Jeans crystal stone jeans in last summer’s American Idol tour. David Kahn Jeans typically range in price from USD $158 to $248.
