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ESCADA Launches E-Store
Luxury fashion brand ESCADA will launch today its online store in the United States of America, following the successful introduction of ESCADA.com to the European markets in 2013.
The E-Store will offer a wide range of ESCADA lifestyle products, including apparel and accessories from the ESCADA and ESCADA SPORT brands.
Bruno Sälzer (CEO ESCADA SE) “In the new positioning of ESCADA there is a special focus on the digital world. Especially highlighted are multi-channel-experiences, interaction with the client and an integrated experience of the brand. After our successful launch in Europe one year ago, we are now present in the most important E-Commerce market, the USA.”
Usability and design is likewise important in the ESCADA E-Store. The navigation is easy and intuitive; the elegant design with large-scale images reflects the ESCADA brand identity.
All social media channels are integrated into the new online store. The site, which is optimized for mobile applications, ensures an ideal display on all devices.The store finder is placed on all relevant ESCADA E-Store pages and is supposed to stimulate multichannel experiences. In selected ESCADA retail stores sales staff will carry iPads to directly assist clients in placing orders in the E-Store for items that might not be available in the store.
The ESCADA online store provides a variety of different shipping options via Fedex, including free standard ground shipping as well as express shipping. Furthermore, the ESCADA E-Store offers its clients an easy and cost-free returns handling including a 14-day return policy.
An exclusive packaging concept completes the range of service offers of the ESCADA E-Store.
Hermes NexTec, specialist in international full-service e-commerce solutions, provides all services along the online value chain including shop, content and IT management and in close collaboration with ESCADA performance marketing. In addition to these services Hermes Fulfilment supplies with warehousing, customer care, finance services and returns management.
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Alpha Girls Reality TV Show @alphagirlstv
ALPHA GIRLS premiered on Wed Feb 26th only on Mnet America and I saw it on Youtube last week!
Alpha Girls Season 1 stars Soo Joo Park, Miss Lawn, TOKiMONSTA & Mina Kwon with guest featurings from Skrillex, Pharrell, Jay Park, Ben Baller, Jeremy Scott & more!
I just watched the first episode and it looks great :]
and Episode 2…ABOUT THE SHOW
Alpha Girls follows four jet-setting, career driven girls at the top of their creative games as they juggle work, relationships and everything in between to grow their brand and themselves personally. Capturing the essence of their hustle and the drama of their everyday lives, Alpha Girls will reveal each of their individual and universal journeys as they work with some of the biggest names in the music and fashion industries.Alpha Girls is brought to you by Mnet America, the first and leading national, 24/7 English-language television network in the U.S. for all things Asian cool. It uses video, digital, experiential and social media channels to reach Millennials with lifestyle content inspired by Asian pop culture and entertainment. This includes the leading 24/7 English-language television network in the U.S. targeting fans of K-pop music, anime and other genres of entertainment growing in popularity throughout Asia and around the world. An advertiser-supported network – distributed in over 30 DMAs through Comcast Cable, Time Warner cable, FIOS TV, Cox cable, Charter Communications and via TV Everywhere – Mnet America is the first U.S. television property of CJ E&M, Asia’s leading entertainment company and a unit of the CJ Group. Mnet America is headquartered in Los Angeles. -
Morgan Satchel by Emilie M
Emilie M has a range of handbags that are affordable, fashionable and chic! They come in a variety of colors, sizes and shapes. If you are looking for a great everyday bag for spring, check out the Morgan Satchel. It is beautiful, soft and durable. Sleek polished grain leatherette is as sophisticated as it is indestructible. Unlined, this crisp silhouette is sure to be your favorite at the office, at the airport, or at the pool.
Superdry leather jacket, $335 / Rag & Bone sweat pants, $370 / MARC BY MARC JACOBS high top sneaker / Shoulder bag / Iphone case / Too faced cosmetic / Lexington Living Collection Napkin Green, $17 / Coffee mug, $9.04Made from animal-friendly materials, no animals were harmed while making this beautiful Emilie M handbag. For me, a basic bag like this is a lifesaver when you are go out shopping. You can use the interior pockets for all your keys, chargers, mints and hair ties.
Emilie M is an online handbag brand that allows women to accessorize luxuriously on any budget by delivering beautifully designed handbags at prices they can understand.
From Madison Avenue down to SoHo, we know how hard it is for women to find the perfect handbag – one that fits their life in every pocket while accentuating their own personality. Designed for women and the way they live, Emilie M features timeless silhouettes, soft and rich animal-friendly materials and multi-organizational function. An easy weekend bag for a trip to the Hamptons. An attainable fashion statement for the mom on a budget. At a retail range of $50-$90, every Emilie M handbag is an investment piece without the investment.
Emilie M is dedicated to being the premier online resource for women to accessorize by conveniently offering exciting product, an engaging shopping experience, access to our favorite style guides and unparalleled customer service. Daily life can get hectic, so we made ourselves always available through our online shop emiliemshop.com…
At Emilie M, we believe that every woman should be able to accessorize luxuriously on any budget. We hope you agree, and invite you to connect with us and share in the Emilie M experience.
With mother’s day around the corner, why not get something for you and your mom at
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5 Beauty Brands to Try this Month
I like to switch up my beauty routine every so often. Usually it is when seasons change or when a new perfume is launched. You change your whole vibe just by using a new perfume or lipstick. A lot of girls I know stick to what ‘works’ for them like red, nude or maroon nail polish ONLY and nothing else. But TRY and expand your beauty palette. Don’t be one of those people who never try new things!
1. Jane Iredale Mineral Make Up – Mineral make up is nothing new but this beautiful line of multi-tasking products give lots of reasons for you to try. The MAGIC Hour collection has pinks and golds that are warm and shimmering. Depending on the occasion, you get a natural glowing look or more of an edgy evening look. This is perfect for any skin tone and the products are easy to wear with natural ingredients in beautiful gold and rose gold packaging.
2. Adventuress Fearless Wipes – The best wipes to use anytime of the day. These non-foaming cleansing, biodegradable facial wipes act as an environmental shield to protect your skin from irritation, rash and redness. Packaged 24 wipes to a box, so you can keep some with you all the time. I like to use them for makeup removal and keep them by the bed too!
3. Acnefree Gentle Scrub Acne Cleanser – Give your apricot scrub a break and try this gentle cleanser. You can use this everyday to remove surface toxins. The smell is fresh and just avoid your eyes! Keep this in the shower and you can use it on your back, butt and elbows too!
4. Very Sexy by Victoria Secret – The sultry fragrance you know and love, now in a sleek, sophisticated new bottle.This provocative fragrance teases skin with a seductive blend of vanilla orchid, sun-drenched clementine and midnight blackberry. You will smell and carry yourself totally different! It’s like having really sexy underwear on minus the wedgies!
5. Frizz Ease 3‑DAY STRAIGHT™ FLAT IRON SPRAY– I cannot say enough great things about this amazing trigger spray. It will transform curly, frizzy hair into a straight, smooth style that lasts up to 3 days while protects against heat damage and blocks frizz. Keeps hair glossy, smooth, and swinging with body. and Oh! With Keratin. -
@UNIQLO collaboration with Pharrell Williams
Fresh from getting down with Lupita Nyong’O, Meryl Streep and Amy Adams at the Oscars, Pharrell has got himself a new gig as the face of Uniqlo UT. Recently relaunched under the creative direction of his friend and frequent collaborator Nigo – the man famous for founding legendary Japanese label BAPE – Uniqlo’s streetwear line is anchored by the aptly monikered “The New Model T” T-shirt. Its USP? Not only is it made from a hardier cotton than Uniqlo’s regular shirts, but it also features a torso with no sides seams for added comfort as well as a series of eye-popping graphics throughout the season.
While the offering is always extensive, this season Nigo has taken things into a whole new realm by creating a range of T-shirts featuring 35 themes in a staggering 1200 colours combinations and patterns. The first you can see on Pharrell himself here is a collaboration with the Oscar nominee’s “i am OTHER” collective. While there are few details on exactly what will be in the full selection we can say that it will consist of T-shirts and caps, and is set to launch in mid-April with a TV commercial soundtracked by a track from Pharrell’s new album GIRL.
(Repost from GQ)
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I love @PaperFashion Katie Rodgers
Katie Rodgers created the site Paper Fashion in 2009 as an outlet to share her fantastical watercolors with the world. It has since taken her on an incredible journey…
Katie grew up in a small country town just outside of Atlanta, GA. Living in the country with three brothers, she would often escape into her own imaginative worlds. Her aunt gifted Katie her first professional set of watercolors before the age of 7, and needless to say, she fell head over heels in love with them. Fashion, whimsy, and nature have forever been lurking inside her mind and onto the blank pages of her watercolor blocks.
Katie currently resides in New York City.
She has been commissioned by the likes of Valentino, Swarovski, Clé de Peau, Kate Spade, Coach, Alicia Keys, Calypso St. Barths, Stuart Weitzman, Parker Pens, Lacoste, and Glamour Magazine among others.
Of Leaura… Eversopopular.com
