• New York,  WorldWide

    NEW Rick Ross Grooming Collection – WEED, CHAMPAGNE, CAVIAR, and HUSTLE – OH MY!

    Well-known for his hustle, Grammy-nominated Rick Ross has spent a decade+ at the top of the rap game. He’s also gained as much – if not more –  notoriety as one of the industry’s top style icons…with the best beard in the game. So, when it came to his next business project, creating a collection of grooming products with as much swag as Rozay was his only logical next step.

    LAUNCHING IN LIMINTED QUANTITIES THIS MAY: The nine-piece RICH by RICK ROSS line, which will consist of a Luxury Beard Oil, Shampoo, Conditioner, Hair & Body Wash, Styling Gel, Shaving Cream, Aftershave Balm, Classic Pomade and Strong Styling Wax, will all retail for $12.99 to $15.99, so every guy can afford a taste of the #BossUp lifestyle. *National rollout will begin July 2018, including at select Sally Beauty Supply Stores and www.SallyBeauty.com

    Every product in the RICH by Rick Ross collection is sulfate and paraben free and contains The Boss Experience, a triple-threat elixir composed of luxurious, yet powerful ingredients:

    • Champagne Extract – Contains antiaging antioxidants and a small amount of proteins that help to remove impurities, repair and rejuvenate damaged hair and reduce hair loss.
    • Caviar Extract – Fortify, moisturize and provide antiaging and UV-protectant benefits to hair and skin instead, thanks to an overload of amino acids, vitamins (D, A, E, B12), minerals (sodium, potassium, phosphorus, magnesium and calcium), omegas (3 and 6) and essential fatty acids.
    • Hemp Seed Oil – This ultra-moisturizing and emollient oil helps to calm, soothe, plump and hydrate tired, dry skin & hair, while also balancing oil levels and providing antiaging benefits.


    1 fl oz Price$15.99

    Most definitely the best beard oil money can buy. Gloss like a boss.

    Instructions: Apply a couple of drops into damp or dry beard. Reapply a small amount to dry beard for extra gloss.


    5 fl oz Price$13.99

    The Boss shaving cream takes your game to the next level. Expect the smoothest shave ever. Period. For all skin and hair types.

    Instructions: Apply desired amount, lather, shave, rinse.


    5 fl oz Price$13.99

    Performance matters… and so does smooth skin. This aftershave gives you smooth, soft, rich skin.

    Instructions: Apply small amount to a freshly shaven face and neck. Avoid eye area. Now go hustle hard.


    8.5 fl oz Price$12.99

    The Boss of shampoos cleans, softens and moisturizes all hair types with the richest formula in the game.

    Instructions: Massage through wet hair. Rinse. Feel blessed.


    8.5 fl oz Price$12.99

    Get back what’s yours. This conditioner makes your hair #richforever.

    Instructions: After shampooing, massage through wet hair. Rinse. Breathe.


    8.5 fl oz Price$12.99

    Let everybody know your name. Be #1 with the 2-in-1 head to toe full body wash that will cleanse, condition, and nourish your hair, body and soul.

    Instructions: Use as body wash and shampoo. Massage through wet hair. Rinse.


    2.6 oz Price$13.99

    The most touchable pomade from the boss of The Untouchable Empire. Frizz control and all that.

    Instructions: Apply to damp or dry hair for medium hold and shine.


    5 fl oz Price$13.99

    Every day you hustlin’, use this classic gel to hold you tight. Hold, shine, perfect for glossy-look styles or blow drying. For all hair types.

    Instructions: Distribute evenly and style as desired. Medium to strong hold, natural shine.


    2.6 oz Price$13.99

    Winners are strong. So is this matte wax. Create boss texture with strong, yet workable hold. For all hair types.

    Instructions: Apply to damp or dry hair for matte texture and hold.

    *Luxury Shaving Cream and Aftershave also include the addition of Kona Coffee – one of the best and strongest antioxidants that also helps improve skin’s appearance and hydrates.

    Introducing RICH by Rick Ross Collection

    I always get asked what I use to keep my beard so fly and real bosses help other bosses stay blessed so, I knew I needed to bring the people what they wanted! From the shower to styling, the RICH by Rick Ross collection has something for every guy out there, and at a price that won’t knock your hustle. I promise you, with RICH by Rick Ross, your style will be “untouchable”.
    – Rick Ross  

    I hope you had an amazing weekend and are having a nice, well-caffeinated start to your Monday morning.

  • WorldWide

    It Takes A Lot to Make a Classic w/ @Reebok

    Check out these backstage pictures of Tyga at Club Nokia in LA (from Sunday, 04/01).

    He is rocking the Reebok Workout sneakers, part of his new “It Takes A Lot to Make a Classic” campaign.

    Tyga is teamed up with Rick Ross & Mike Posner for Reeebok’s “Icons” footwear collection where it contains key styles from the company’s iconic lifestyle sneakers – the Ex-o-Fit high tops and WorkOut low tops for the guys, & the Freestyle sneakers for the girls.

    “Through the campaign, Reebok explains to be a Classic takes ambition and relentless hard work to earn respect. Overcoming obstacles, challenges and tackling adversity face on – it’s these moments that shape one’s life and create the story that defines them. Reebok Classics is celebrating that journey and seeks to inspire the work of creators everywhere through this campaign – passing the torch to all the artists and innovators who have an unwavering hunger and persistence to achieve Classic status.”

    Here is a link to the new campaign with Reebok – http://www.youtube.com/watch?v=Wq5Q0fCu-BU

    For more information go to Reebok Classics & their Facebook!

    Reebok’s ‘It Takes a Lot to Make a Classic’ campaign is designed to inspire people with real life stories of Classics in the making, and our Icons collection is the perfect companion for those willing to put in the time,” said Todd Krinsky, Vice President of Reebok Lifestyle and Entertainment.

  • Toronto,  WorldWide

    Drake Talks Stevie Wonder and Headlines at OVO Fest

    On July 31st, the second annual OVO Fest took place at the Molson Amphitheatre in Toronto. I wanted to go but the tickets sold out ASAP. Maybe next year. Maybe I’ll meet Drake and we’ll fall madly in love and we will work together and I’ll do all his public relations – hey a girl can dream right! The OVO Fest was created and hosted by Toronto’s very own, Drake and brought big names to the line up. Toronto’s very own The Weeknd (love their music. LOVE), New York’s- J. Cole, Rick Ross, Lil Wayne and everyone’s favourite legendary artist Stevie Wonder.

    So how did Drake get the legend Stevie Wonder to perform for this festival?

    Drake also spoke to T-Rexx of Rap City about his new single “Headlines“.

    Do you think Stevie Wonder fit perfectly into the OVO Fest or was it just odd that he was there?
    Plus, if you got to go to the Fest tell me about your experience in the comments or tweet me @itstanyag !

    `OVO XO`

  • WorldWide

    #NP :: Your Love ~ DDM, Trey Songz, Rick Ross

    In case its not obvious yet, I’m completely a fan of Diddy – Dirty Money… paired with Trey Songz and Ricky Ross the Boss? I love this song! The video has a sign in and warning that you must be 18 years of age to watch so I’ll pass the message along… one of the best videos of this year. Love this song. Uggh.

    **Video Courtesy of YouTube**

  • Uncategorized

    Monster by Kanye West feat. Jay Z, Nicki Minaj and Rick Ross

    What a colloboration!!! This video has got to be the illest I’ve seen in a while. I love it! And I love the song. This year was Kanye’s and Nicki’s year, defiantly and Jay Z is always looking fly and so delicious. Sorry I’m still swooning. What do you think of it??

    xo Tanya

    *HeyDoYou is for the cute, clever and connected*