• Asian,  Austin,  Australia,  London,  Los Angeles,  New York,  Toronto,  WorldWide

    Hana Tajima x UNIQLO Pre-Launch Event at UNIQLO Fifth Avenue

    This Thursday, Heydoyou.com was invited to the Uniqlo Fifth Avenue store for a first look at the UNIQLO x Hana Tajima SS16 collection.

    Hana Tajima x UNIQLO

    UNIQLO x Hana Tajima

    Introducing the exclusive Hana Tajima LifeWear collection, from UNIQLO and UK-born fashion designer Hana Tajima. From casual pieces including long, flowing skirts, tapered ankle-length pants, and blouses to more traditional wear like kebaya and hijab, this collection fuses contemporary design and comfortable fabrics with traditional values.


    About Hana Tajima

    UK-born fashion designer and blogger Hana Tajima is changing the way young women dress all over the world. Inspired by her Japanese roots and English upbringing, her modern, functional designs, which are both culturally sensitive and extremely comfortable, continue garnering international attention and acclaim.


    “We are particularly excited about the update to our AIRism Inner Hijab and High Neck Sleeveless Top that ensures coverage without compromising comfort, especially in warm weather,” Hana said.

    The first UNIQLO x Hana Tajima Collection launched last year in Southeast Asia, and now it has been introduced for the first time in the U.S since last Thursday!

  • New York

    @UNIQLO collaboration with Pharrell Williams

    Fresh from getting down with Lupita Nyong’O, Meryl Streep and Amy Adams at the Oscars, Pharrell has got himself a new gig as the face of Uniqlo UT. Recently relaunched under the creative direction of his friend and frequent collaborator Nigo – the man famous for founding legendary Japanese label BAPE – Uniqlo’s streetwear line is anchored by the aptly monikered “The New Model T” T-shirt. Its USP? Not only is it made from a hardier cotton than Uniqlo’s regular shirts, but it also features a torso with no sides seams for added comfort as well as a series of eye-popping graphics throughout the season.

    Pharrell-01-GQ_04Mar13_pr_b_426x639While the offering is always extensive, this season Nigo has taken things into a whole new realm by creating a range of T-shirts featuring 35 themes in a staggering 1200 colours combinations and patterns. The first you can see on Pharrell himself here is a collaboration with the Oscar nominee’s “i am OTHER” collective. While there are few details on exactly what will be in the full selection we can say that it will consist of T-shirts and caps, and is set to launch in mid-April with a TV commercial soundtracked by a track from Pharrell’s new album GIRL.


    (Repost from GQ)

  • New York

    GIMME Some @UniqloUSA x @LuluGuinness

    The LifeWear brand UNIQLO is excited to announce their second collaboration with British designer Lulu Guiness as part of their UT Collection launching today. Since my office is less than 3 mins away from UNIQLO, I ran out in the cold to check out all shirts. Since I missed out on the Andy Warhol one I really wanted (Tomato Can Tank) I knew I had to get a head start to grab these cute collab!

    Desktop1 I wanted them all but I only got one.  I am loving the cat and the jail stripe tank. BUT… I think I might go back for the horizontal stripe peeking one! So cute 😀 UNIQLO has a lot of great sales all the time so i actually picked up a few other things too. Opps :]



    This one is a winner but I have too many ‘cat’ things lately…


    So I have ended up grabbing this one in Medium!

    RABEANCO Hennessy II with a shot of cute from LULU Guinness!

    The t-shirts take inspiration from Lulu Guiness’ iconic handbag color palette including cobalt blue and monochrome highlighted by red lips. The collection features nine different designs in two different styles include wide neck rolled up short sleeve tees and sleeveless tops with peter pan collars. These playful tees retail for $19.90 and are currently available at all UNIQLO retail locations and www.uniqlo.com

  • New York

    GIF Box from @UniqloUSA

    UNIQLO is excited to announce their “GIF Box” campaign just in time for the holiday season. Online deals don’t have to end with Cyber Monday now that UNIQLO is offering shoppers the chance to win a $500 gift card. With the help of seven animated GIF artists, UNIQLO.com visitors can submit their email address to open a GIF box. These festive animations contain great holiday prizes including coupons for $5 off their next $50 purchase or holiday gear.

    Here is mine!

    There will even be a $500 gift card for 100 lucky winners. This holiday promotion is now live at www.uniqlo.com through 12/31/12.

  • New York

    UNDERCOVER from @UniqloUSA UU

    UNIQLO is excited to announce the August 31st launch date for the final season of their UNIQLO Undercover collaboration. This collection once again fuses Undercover’s edgy aesthetic with UNIQLO’s high quality clothing to create a collection that revolves around the family. The color palette ranges from neutrals for men’s and women’s while more vibrate options are seen in kidswear. This season Heattech and Ultra light down elements are mixed into the UU collection to create pieces that are essential for the fall/winter season.   Price points for the new collection will range from $9.90 to $199.90.

    Can’t wait for more Heat Tech! 🙂

    About Jun Takahashi
    Designer, Undercover

    Acclaimed Japanese designer Jun Takahashi established the Undercover label with a friend in 1990, when he was a student at Bunka Fashion College in Tokyo. After Undercover’s celebrated Tokyo Collection debut in 1994, the brand shifted to the global stage with a highly acclaimed appearance at Paris Fashion Week in 2002. In the international fashion world, Takahashi is known for inventively blending a distinctively punk-inspired aesthetic and elements of modern street fashion to produce uniquely high-end styles.

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  • New York

    Interactive Contest with @UniqloUSA

    Announcing Orla Kiely, the British based designer with a love of pattern, texture, and color, for UNIQLO! With the arrival of the Orla Kiely and color bottoms UNIQLO campaign comes even more exciting news. UNIQLO Fifth Avenue will host an online interactive contest with the chance to win Orla Kiely gifts.  Participants will take digital postcards in the specially designed Orla Kiely room and tag themselves on Facebook and Twitter. The postcard with the comment that best expresses their favorite way to incorporate quirky patterns into their person style will win an Orla Kiely handbag and tea set. The contest will run through Sunday and the winners will be announced Monday along with their digital postcard. Please note that winners must be able to pick-up their prize from the Orla Kiely boutique at 5 Mercer Street.