• Toronto

    Make Your World Go Rounder!

    After the ABSOLUT Vodka Art Installation I headed down to Dundas Square to capture a little of the action at the Mento Gum Fun Park for Grown Ups event.
    The weather was nice, there was good music, lots of people and kids, bouncy castles, the works!
    After the ABSOLUT Vodka Art Installation I headed down to Dundas Square to capture a little of the action at the Mento Fun… The weather was nice, there was good music, lots of people and kids, bouncy castles, the works! Oh and lots and lots of Mentos gum! Everyone was just out to have a good time, there were people “sumo-wrestling” (in sumo suits people! Lol), there were dance competitions, and I hear someone won $5,000!!
    It was fun times as always in Dundas Square!



    fun times!
    Stylin on em! so cute 🙂

     



    Ladies having fun, but also do some charity work, Good Look!

     

     This was hilarious to watch!

    This event is the winning entry from our Make Your World Go Rounder contest. Toronto resident Danielle Lamarche’s idea is coming to life, so be there or be square. Some other initiatives to promote Mentos Gum include TV spots and heavy promotion with the art world.
     

    Tropical Mentos Gum in LA 🙂
    In the US, they are planning to spend $40 million +. A big chunk of the Mentos gum budget will buy slots on prime-time shows such as Grey’s Anatomy and Desperate Housewives. Get your chew on.

    xoxo
    Bella
    For more pics,
    click here

    www.absolutdrinks.com

    This is a pretty amazing video part of the Mentos Gum pop art campaign from 2007

  • Toronto

    In an ABSOLUT world opportunities always pop up!

    I am SOOOOOO EXCITED! Tomorrow I will be attending the Media Sneak Preview of the ABSOLUT Art Installation event, where I will be interviewing successful Canadian Artist, Justin Broadbent!


    Justin Broadbent, a successful graphic designer, web designer, illustrator, and photographer has been commissioned by ABSOLUT vodka to transform the lower BAY subway station (An unused TTC line that was built in 1970s), to his vision of what an ABSOLUT world where opportunities always pop up might look like. His mission is to bring the phrase, “In an ABSOLUT world opportunities always pop up.” to life!

    Justin was one of the feature artists at this year’s AGO MASSIVE Party. His recent accomplishments include; a CBC Bucky Award, two 2009 Much Music Video Award nominations, and the branding and web design for the Oscar-nominated animated short film, I Met The Walrus.

    His portfolio consists of magnificent posters, flash website, amazing photographs and CD designs.

    So Cool


    Follow Justin’s blog here!

    Public viewing: 12pm-4pm
    PARTY TIME!: 8:00pm-01:00am

    Viewing times are for ONE DAY only so make sure you go down and check it out! If you’re taking the subway into BAY station, you’ll be directed to the surface, and then brought back in so that the organizers can control traffic. There will be security at this event so worry not!

    See you tomorrow!

    xoxo

    Bella
      
    
  • Toronto,  WorldWide

    Collectable, Not Disposable Fashion!

    “Our clothes are a different sort of luxury…”- Alia

    JUMA Fall Preview 09




    “JUMA is designed with young, affluent, refined individuals in mind. Customers buy our line because of our unique styling distinctive designs and fabrics. Our collection is quite dark, yet inviting with an energetic rhythm,”- Jamil


    The Kurta Pant for men.

    Loving the Women’s Kurta Pant!


    A little about JUMA:

    JUMA is a fashion design company that specializes in men and women’s contemporary ready-to-wear, active sportswear and other products.

    Founded in Toronto, Canada in 2003, JUMA was created by Alia Juma (Design Director) and Jamil Juma (Creative Director). Alia, a former actress and model; attended George Brown College and worked as a production design intern at various design houses. Jamil, an undergrad with a degree in Bio systems Engineering, B.Eng from McGill University, worked as an investment strategist with Swift Trade Securities and at the Host Marriott Corporation.





    The siblings set out to create luxury clothing for men and women with brilliant tastes. As the fashion director, Alia organizes and implements activities related to product design and development, manufacturing and distribution; while Creative Director Jamil leads the company’s strategic planning and policies and manages the overall image and positioning of the JUMA brand.

    JUMA is carried in a variety of retailers, including Fred Segal, By George, Caravan, and has been featured in international publications such as Elle Canada, Fashion Magazine, National Post, as well as Fashion Television, Rogers Television and the Life Network.

    I love this line 🙂 Spent at least 2 hours creating a wish list!!


    Check out their latest campaign and news here!

    Check out their website!

    xoxo

    Bella

    ps:If you’re a paper-doll reader, JUMA is offering a $75 gift card to shop at www.juma.ca. To redeem; use coupon code paperdoll. This runs till July 31st
  • Toronto,  WorldWide

    Think Pink

    So this past Thursday, after writing a gruelling Macroeconomics test, I attended Think Pink; an event held in support of Breast Cancer. It was really nice to see so many people come out and support for a great cause 🙂

    It’s important to raise the awareness of Breast Cancer, and what better way than to focus on the lighter and brighter side of breast cancer awareness by throwing a lovely fundraiser at the luxurious, spa inspired bar; C Lounge.









    I was one of the lucky ladies wearing pink, to receive a pair of Jessica Simpson flip flops!! There so cute!!

    There were plenty of give aways throughout the night from Franco Sarto, BCBG & Jessica Simpson; and a lot of ladies with huge smiles on their faces and shoes cradled in their arms!

    Day ended on a very positve note!

    Shout outs to everybody that came out and supported 🙂

    For more info on shoes like those at the give away and more! Visit http://petitefeet.biz/

    xoxo

    Bella
  • Toronto,  WorldWide

    Bigness – What to Wear

    Hey hey Toronto! Get shopping for the big one. BIGNESS. Get your tickets. Don’t sleep on this one ^_^
    I love this outfit. Someone’s gotta wear this!
    Purple Swagg
    Purple Swagg by FashionistaShawty featuring Diane von Furstenberg

    RSVP HERE!

    What to wear!

    Untitled
    Untitled by Bellavue featuring Paul Smith accessories

    bralikk chicka
    bralikk chicka by FASHIONmajor. featuring Vanessa Bruno tops

    Whoa!
    Whoa! by ♥ Frederikke featuring Marc Jacobs bags

    Caribana time! Put on your lashes, lipgloss and get ready to bat bat bat. Show em what Toronto girls are made of – glitter, gloss and a lotta attitude!

  • Toronto,  WorldWide

    Yours Truly does What Women Want!!!

    So two Sundays ago I was lucky enough to be selected as one of the vendors at the What Women Want: Wine, Dine & Shop in a dress event; hosted by the lovely Shannae Ingleton at C Lounge: Spa Inspired Bar.
    There were so many great vendors and tonnes of beautiful supporters. Oh and the WWW gentlemen were definitely the cherry on top! Check out some of the pics!

    Fun Times!

    Your New Favourite Caterer/Personal Chef!!

    MMM mmm GOOD!!

    My cards are too cute. You should see the front, if you don’t have one, GET ONE!
    (and it’s only the temp card!)
    Designed by the very talented Darkie

    Hey Janet!

    My Lovely Volunteers

    Oh Yeah!

    Shayshay!!

    We kept re-filling until there was NO MORE FOOD!
    Mission Accomplished.

    “formula”byBella was in the house serving up some good food, and sweet treats!

    On the Menu:

    Goat Cheese, and Trio Pepper Chicken Roulade
    Tender smoked sausage Chicken Roulade
    Ham & Cheese stuffed Chicken
    Secret Glaze Tender fall off the bone Ribs
    Tender Thyme spiced Lamb meatballs
    French Vanilla Cupcakes
    Chocolate & Coconut Cream Cupcakes

    Alana Bent was “formula”s photographer, and she did an amazing job at capturing all the special moments. There were tonnes of pictures of me laughing and smiling my behind off! ha ha ha. She is a very talented photographer, so if you’re ever in need of a photographer that will capture all the right moments, Alana is your girl!

    We all had such an awesome time! We got tonnes of positive feedback about the food, and I honestly couldn’t have been prouder of myself and team!

    Shopping, Pretty dresses, Food, Wine, Sexy Men: Shannae Ingleton definitely knows What Women Want!!

    Winners of the Special Catered Dinner for Two will be anounced in the next two weeks!

    Thanks to EVERYONE that supported “formula”byBella!!

    Remember for ALL your catering needs Social, Corporate or Private, I’m your girl!!

    For more pics click here!

    xoxo

    Bella

    ps: Look out for “formula”byBella’s website coming soon!


    HeyDoYou is for the cute, clever & connected. Follow this blog!