• New York,  WorldWide

    THE MAKEUP SHOW WRAPS A WEEKEND OF INSPIRATION AS BOBBI BROWN, MISS FAME, AND OVER 100 OTHER SPEAKERS TOOK THE STAGE

    This year, the show brought a great platform for attendees to network, learn, get inspired, receive amazing deals on some of the top brands in the world, and so much more!

    Shelly Taggar, Owner of The Makeup Show states, “The Makeup Show is so much more than just a trade show. It is a place for artists to network, shop, take classes, set new beauty trends in the industry, and for top brands to launch new products to the pro community. With our increase in education this year there was an even stronger sense of community and inspiration for artists. Our goal for the show is to continuously change people’s lives by creating new opportunities and inspiring artists to advance in their careers. I’m very proud of what this show has become and look forward to continuing to achieve these goal in Orlando, Chicago, and Los Angeles.”

    Below you will find a snapshot of what the weekend offered.

     

    The Makeup Show NYC Highlights

    The Makeup Show NYC kicked off on Saturday, May 5th with The Beauty Brunch and Marc Jacobs “Meet the Artist” pre-event. These exclusive events gave attendees the opportunity to meet and network with artists, industry insiders, and top brands, in a more intimate setting. Not only did guests get to socialize and enjoy a cocktail with their idols, they received a gift bag filled with the pro community’s favorite products. The events were well attended by some of the biggest names in the industry, including Sarah Tanno, Kristofer Buckle, Hung Vanngo, Charlotte Willer, Kabuki, Miss Fame, Jordan Liberty, Roshar, and so many more.

    This year the show featured more than 90 top beauty brands including: Diamond Sponsor MAKE UP FOR EVER, Platinum Sponsors Crown Brush, Silver Sponsors, Frends Beauty, KISS, and TEMPTU, Supporting Sponsors, Smashbox, MustaeV, GLAMCOR, INGLOT, and Alcone Company and Contributing Sponsors NYX Professional Makeup and Pinnacle Cosmetics. Brands from Danessa Myricks Beauty, Breakups to Makeup, Rebels and Outlaws, and black|Up all used the show as a platform to launch and showcase new
    products to the pro community.

    The Makeup Show continues to set trends in the beauty industry! This years show was no exception with rose gold product launches, new brand collaborations, and glitter everywhere! The legendary Pat McGrath hosted a Casting Call for new talent exclusively at The Makeup Show NYC! Artists lined up with portfolios in hand for a chance to be considered and to have the opportunity to interview with the Mother herself!

    “Shades of Beauty” Art Gallery made its debut at The Makeup Show NYC! This gallery featured Danessa Myricks and Moshoodat Sanni, two individuals who have inspired us to embrace the artistry of makeup. With their insight of the elements of makeup and fine art, each of these women gave inspiration with every color chosen, every line drawn, every shape and texture.

    The Makeup Show NYC also featured a stellar lineup of today’s greatest celebrity artists in a series of keynotes, workshops, and seminars. A few in attendance included Bobbi Brown (bonus: she signed copies of her book to a long line of attendees!), Miss Fame,
    Elizabeth Scherle, Kevin James Bennett, Jordan Liberty, and more. These speakers shared their secrets to success, techniques, tips and more.

    The Makeup Show’s Director of Education & Artist Relations, James Vincent took attendees on a beauty tour to some of his favorite makeup destinations. They grabbed a glass of bubbly and hopped on the bus through a ride around Manhattan, making stops along the way at all of James’ favorite makeup haunts.

    About The Makeup Show NYC

    The Makeup Show is owned and produced by Metropolitan Event & Production and travels from LA, NYC, Chicago, Dallas, and Orlando. Bringing each destination over 60 beauty brands, and unique convergence of artists and community, where beauty professionals are sure to find an artistic energy that will inspire any beauty buff, from the passionate beginner to the seasoned professional. Each show offers an unparalleled lineup of education and appearances from top beauty professionals and focuses on career building and networking within the makeup community. The show provides a unique experience for the makeup professional to network directly from the best in the business. You can also stay up to date on the hottest show news on Instagram, Facebook, Twitter, and YouTube.

    To stay update to date on The Makeup Show news, participating brands, educational speakers, schedule of events and prices, please visit www.themakeupshow.com.

    photo credits: NADAV HAVAKOOK

  • Asian,  Austin,  Australia,  Baltimore,  Beauty,  Bitty,  Chicago,  Fashion,  Las Vegas,  London,  Los Angeles,  Miami,  New York

    Best Eyeshadow Palettes Under $25

    Eyeshadows have ruled the makeup world for some time now. Everyone needs that perfect neutral shade for daily wear or that risqué color for a night out. If you are looking to try out some great new shades without breaking the bank, here are some of my favorite eyeshadow palettes under $25.

    Morphe’s 9A Always Golden Eyeshadow Palette

    These nine golden shades in the Morphe 9A Always Golden Eyeshadow Palette are sure to take you places, faux real. Crazy-creamy, powerfully pigmented, beyond-blendable eyeshadows perfect for some fun in the sun or some fake-it-til-you-make-it action. Choose your own color adventure. But one thing’s for sure; you’ll never run out of ways to turns heads.

    Price: $12.00

    Essence’s All About Toffee Eyeshadow Palette

    This Gorgeous Essence All About Toffee Eyeshadow Palette has eight complementing, buildable colors and multiple finishes; satin, matte and metallic effects. It blends easily and the colors will stay on all day! Perfect palette for everyday wear.

    Price: $5.49

    Covergirl’s Goldens TruNaked Eyeshadow Palette

    CoverGirl’s Goldens TruNaked Eye Shadow Palette has a stunning range of neutral shades for your perfect nude eye look. Richly pigmented shadows in golden, and in a range of colors and textures – from neutrals to Smokeys and shimmers to mattes.

    Price: $5.99

    Makeup Revolution’s Iconic 1 Redemption Eyeshadow Palette

    Makeup Revolution’s Iconic 1 Redemption Eye Shadow Palette is a perfect mix of pearl, shimmer and matte shades. As comfortable and familiar as your favorite t-shirt, the bronzy tones of this palette will make you want to strip down and bare all (in the best way possible).

    Price: $7.00

    NYX’s Cosmic Metals Shadow Palette

    Create a spectrum of out-of-this-world eye looks with the Cosmic Metals Shadow Palette – a new eyeshadow set inspired by NYX Professional Makeup Professional Makeup’s beloved Cosmic Metals Lip Cream. Powered by six pigment-packed eyeshadows, this gorgeous set loads your lids with rich, metallic color and incredible color payoff.
    Price: $9.99

    E.L.F.’s Online Only Need It Nude Eyeshadow Palette

    Achieve beautifully natural eye looks with these perfectly curated 10 neutral eyeshadow shades in the e.l.f. Cosmetics Need It Nude Eyeshadow Palette. This collection of hues is ideal for shading, highlighting, and defining the eyes. These silky smooth shadows can be used as a liner, on the lid, and in the crease of the eye for an expertly contoured and blended look. Cruelty free and vegan.

    Price: $10.00

    Sleek Makeup’s Under A Spell Eyeshadow Palette

    Create a variety of stunning looks with these 12 shades of mineral based, highly pigmented eyeshadow in the Sleek MakeUP Under A Spell Eyeshadow Palette.
    Price: $12.99
    BH Cosmetics Be… by BubzBeauty 12 Color Eyeshadow Palette
    Known to her YouTube fans as BubzBeauty, Lindy Tsang hand-picked the must-have shades in her BH Cosmetics Be… by BubzBeauty 12 Color Eyeshadow Palette. Each shade offers day-to-night versatility – and emphasizes fans’ beauty, both inside and out.
    Price: $14.50

    Models Own’s Supernatural Eyeshadow Palette

    Go to a parallel universe with this Models Own Supernatural Eyeshadow Palette. From dark secrets to sultry whispers, it’s totally bewitching. With the brush, apply metallic nudes, shimmer browns and rich golds for a look that’s out of this world.

    Price: $17.99

     

  • Asian,  Austin,  Australia,  Baltimore,  Beauty,  Chicago,  Fashion,  Las Vegas,  London,  Los Angeles,  Miami,  New York

    IT Cosmetics Black Friday & Cyber Monday Deals

    Take the stress out of your holiday shopping, avoid the lines and endless searching for the right gifts! Let IT Cosmetics help you quickly cross off all the beautiful women on your gifting list with amazing online BLACK FRIDAY and CYBER MONDAY beauty deals! itcosmetics.com is your one-stop shop this holiday season!

     

    Black Friday Weekend

    Available 11/23/17 – 11/24/17 (11:59pm ET)

    o    Promo Code: FRIDAY17

    Available 11/25/17 – 11/26/17 (11:59pm ET)

    • Spend $25 and receive a Discover IT Kit – a travel size set of your favorite IT Cosmetics must-haves including Bye Under Eye, Brow Power, Superhero Mascara plus two bonus sample packets

    o   Promo Code: FREEGIFT

    Available 11/27/16 (11:59pm ET) for ONE DAY ONLY!!!

    o   Promo Code: MONDAY20

    Wait…there’s more!

     

    Available 11/28/17 – 12/3/17 (11:59pm ET)

    Enjoy free shipping all week-long! And every order includes an exclusive IT Girl Tote complete with free samples of your favorite IT Cosmetics products!

     

    Happy shopping!

  • Asian,  Austin,  Australia,  Baltimore,  Bitty,  Chicago,  Fashion,  Las Vegas,  London,  Los Angeles,  Miami,  New York,  Toronto,  Vancouver,  WorldWide

    Pumpkin Spice Latte Inspired Beauty

    It is finally starting to feel like fall around New York City, and that can only mean one thing: Pumpkin spice everything! Yes—that includes your beauty routine! Try a PSL-inspired look using glimmering bronzers, warm-toned eyeshadow, orange-hued lipstick and more. Shop our favorites below!

     

  • New York,  WorldWide

    Fall in Love with Hikari Cosmetics Cruelty-Free Makeup!

    Whether you’re still celebrating your summer adventures or getting ready for fall, keep that sparkle alive with Hikari Cosmetics! Their highly pigmented cream shadows are perfect for adding that pop of WOW. Whether you need that finishing touch for a sun-kissed look or something more dramatic, this cruelty-free makeup will last you from dusk till dawn.

    Make Your Face POP with Pretty, Bold Colors from Hikari Cosmetics

    Give them a reason to stare with Hikari’s vibrant colors

    Bold, vibrant, brilliant – that’s the look of the face this fall. Accentuate your natural beauty with strong, sexy, rich lips and knockout metallic, shimmery eyes with Hikari Cosmetics.

    Hikari Cosmetics helps you create the latest looks with the most sought-after colors and products. This fall you’ll want every one of its stunning lipsticks, from Cabernet to Peony. Go edgy glam and make your eyes pop with shades of gold, silver and bronze shimmer. Then finish the look off with a long-lasting eyeliner that will give you the perfect cat eye every time.

    Cream Pigment Eyeshadows – These highly pigmented cream shadows can add either definition or highlights. Pick Frozen, Mink or Shine if you’re looking for silver, bronze or gold shine or Cosmic or Skyline for a deep purple or blue pop. Each of Hikari’s 12 striking colors is infused with shimmer to help you shine on!

    Liquid Eyeliner – Perfect precision is what you’ll get with this long-lasting eyeliner that goes on smooth and easy. With these gorgeous shades, you can make a dramatic statement or something more subtle.

    Lipsticks – Flawlessly formulated for long lasting coverage in an array of vivid shades. Go bold with Cranberry or Cabernet or soft and romantic with Dune or Romance, either way your lips will say it all!

     

    More personal recommendations:

    What it is: Assortment of shimmer cream eye pigments.

    What it does: Our Cream Eye Pigments come in an assortment of colors and can be used to create definition as a base or use delicately to add highlights to the eye.  Apply to eye with fingertip or brush and blend in. These highly pigmented cream shadows are sure to add a statement to your look!

    Cream Pigment Eyeshadow:

    Cosmic- Deep Purple with Shimmer

    Frozen- Bright Silver with Shimmer

    Glam- Deep Turquoise with Shimmer

    Mink- Bright Bronze with Shimmer

    Shine- Bright Gold with Shimmer

    Steel- Dark Grey with Shimmer

    Fairytale- White with Shimmer

    Latte- Brown with Shimmer

    Petal- Pink with Shimmer

    Skyline- Navy with Shimmer

    Honeydew- Peach with Shimmer

    Envy- Green with Shimmer

    Click to get it, http://www.hikaricosmetics.com/shop/cream-pigment-eyeshadow/.

    What it is: High pigment, easy to blend, long lasting eye shadow.

    What it does: With our wide variety of highly pigmented eye shadows you can create the perfect look. From demure to bold, the options are endless.

    Eye Shadow Colors:

    Emma 

    Sable, Bone, Chestnut, Wine

    Gwen

    Lagoon, Breeze, Disco, Coal

    Halle

    Almond, Champagne, Majestic, Brownie

    Zoe

    Violet, Haze, Coal, Champagne

    Tonya

    Buttercup, Ameretto, Pizzaz, Russet

    Jessica

    Haze, Champagne, Pumpkin Spice, Moonlit

    Kellie

    Haze, Misty, Discreet, Stardust

    Amber

    Haze, Lagoon, Taffy, Brownie

    Jahren

    Sage, Almond, Sable, Magnetic

    Jennifer

    Stealth, Bellini, Magnetic, Swanky

    Click to get it, http://www.hikaricosmetics.com/shop/eye-shadow-copy/.

    What it is: A convenient compact that provides the benefits of shimmery blush and bronzer for the perfect glow.

    What it does: The four harmonious shades work together to create a glow that is a perfect balance for all skin tones. The light reflective shimmer particles give a warm radiant look to the cheeks and soften the appearance of fine lines.

    How to use: Sweep a big blush brush over all of the colors very lightly and tap off excess before applying across your cheekbones. The colors are highly pigmented so a little goes a long way! The colors can also be used individually as eyeshadow for a multiple use palette.

    Blush Colors:

    Radiate – Warm rose bronze

    Flush – Light pink bronze

    Splendor – Rich coral bronze

    Luster – Luminous true bronze

    Click to get it, http://www.hikaricosmetics.com/shop/shimmer-bronzer/.

    What it is: Assortment of opaque lip colors.

    What it does: Want to make a bold statement? Or do you want to add just a hint of color to you lips? Either way you want to have it we have the colors for you! The rich, highly pigmented colors can be as noticeable as you want to be for any event or occasion!

    Lip Crayon Colors:

    Amour – Matte Classic Red

    Cotton Candy- Matte Pale Pink

    Duchess- Matte Deep Wine

    Macchiato- Matte Warm Tan

    Mandarin- Matte Pink Coral

    Nutmeg- Matte Copper

    Passion Fruit- Matte Rich fuchsia

    Pouty- Matte Warm Mauve

    Fireside- Matte Deep Red

    Sorbet- Matte Dark Pink

    Click to get it, http://www.hikaricosmetics.com/shop/lip-crayon/.

    You don’t have to be rich to enjoy these luxurious looks, Hikari Cosmetics are reasonably-priced. They’re designed so every woman can afford to look her best, and she can feel good too, knowing none of Hikari’s products are ever tested on animals.

    For more information on Hikari visit www.hikaricosmetics.com .

    ABOUT HIKARI COSMETICS:

    Founded on the principles of delivering glamorous, sophisticated makeup to women at an affordable cost, Hikari is dedicated to taking the makeup world to the next level. From high-shine, vivid lip gloss collections to the perfect eye color combinations, this beauty brand has something every woman can look and feel gorgeous in. From the Japanese word meaning “light”, get glowing with Hikari Cosmetics.

  • Asian,  Austin,  Australia,  Baltimore,  Bitty,  Chicago,  Las Vegas,  London,  Los Angeles,  Miami,  New York,  Seoul,  Toronto,  Vancouver,  WorldWide

    How To Get That Summer Glow: New It Cosmetics

    Summer is right around the corner and I can’t wait to get that summer glow! These amazing new palettes will provide you with an instant all-over vitality-filled glow, plus a boost of brightening and radiant warmth, in one simple step! From the sensorial experience of the fresh orange scent, to the powerful vitamin C-infused radiance-boosting and brightening formula, Confidence in Your Glow™ transforms your complexion with high-performance, anti-aging ingredients and talc-free, ultra-luxe pigments!

    Why you’ll love IT!

    ü  Delivers your blush, bronzer and highlighter in one simple step for an instant all-over glow
    ü  Drops of Light Technology™ gives you lit-from-within radiance without glitter or shimmer
    ü  Talc-free universal shades look flawless on all skin types and tones
    ü  Anti-aging, skin-brightening vitamin C, plus a super ceramide complex, peptidesand collagen for your most beautiful skin!
    ü  Pairs perfectly with our NEW Heavenly Skin™ One-Sweep Wonder Brush #705
    Confidence in Your Glow is now available to purchase at itcosmetics.com and ulta.com.